1. C O A L I T I O N Corner Ten Steps to an Effective Relocation Policy Coalition Corner: Business training tools for HR staff, real estate licensees and other service professionals in the relocation and real estate industries © 2005, Employee Relocation Council/Worldwide ERC ® Coalition

2. C O A L I T I O N Corner Program Objectives This program supplements a monthly editorial feature in ERC’s Mobility magazine This segment will: –Provide ten steps to help users draft and implement an effective relocation policy

3. C O A L I T I O N Corner #1 Establish a Task Force Solicit help Secure buy-in Members might include: –Human Resources, Tax, Finance, Divisional Managers, External Resources, Service Partners

4. C O A L I T I O N Corner #2 Audit Your Program Identify program change opportunities –Process map the current program Survey employees –What are the most frequently asked questions? –What are the most frequently requested exceptions? –Analyze current costs, demographics, attrition rate among transferees Survey managers –Identify reasons for unsuccessful relocations –Identify factors related to reluctance to relocate

5. C O A L I T I O N Corner #3 Define Policy Objectives Establish written objectives –Strategy and priorities should reflect desired outcomes… Reduce costs? Reduce exceptions? Improve employee willingness to relocate? Process improvement? Confer with senior management to get endorsement –Recalibrate if necessary

6. C O A L I T I O N Corner #4 Benchmark ERC trends Policy library –Collect sample policy language Specific benchmarking –Identify peer group companies –Solicit only critical information

7. C O A L I T I O N Corner #5 Research Alternatives Weigh advantages and disadvantages Quantify the cost impact and relate it to the project objectives –Use models to predict costs –Clarify assumptions Any recent tax/law changes that need to be included?

8. C O A L I T I O N Corner #6 Include Service Providers Assign project Solicit proposals Select partner Review recommendations with management and users Refine

9. C O A L I T I O N Corner #7 Draft Policy Keep user-friendly Consider checklists and FAQs Supplier/partner audit for accuracy and completeness Revise and finalize

10. C O A L I T I O N Corner #8 Develop Quality Communications Consider all media: –Print –Audio/CD –Web-based Real Estate Coalition’s “STOP” communications to help educate transferees and licensees on the referral fee process ( http://www.erc.org/pdf/stop- read-react.pdf and http://www.erc.org/pdf/BrokerStop.pdf) http://www.erc.org/pdf/stop- read-react.pdf Separate documents needed for employees and managers or brokers and agents?

11. C O A L I T I O N Corner #9 Educate Management and Staff Help them understand why the policy has changed Demonstrate how to implement it successfully

12. C O A L I T I O N Corner #10 Use Performance Metrics Evaluate the new policy Conduct cost comparisons Solicit employee and management/client critiques Continuous improvement