1. License Agreement Process

2. Business Development (License Agreement Request) Kate: Determine which entity will sign License Agreement (Tuesday) Kate: Determine if Personal Guaranty is applicable (Tuesday) Karina: Create file folder for License Agreement (Tuesday) Karina: Fill out License Agreement Request Form to G&D (Tuesday) Kate: Transmit License Agreement Request Form to G&D, along with copies of applicable LA & ADA (Tuesday) Kate: File License Agreement Request Form License Agreement Process Real Estate Department (Green light Process) Receive Site Pack from License Partner Site is presented at Real Estate Committee Site is approved by Real Estate Committee Site is Green Lit by Real Estate (following 4 criteria for green lighting) Protected Trade Area is created Business Development is notified that Site is green lit

3. License Agreement Process Graham & Dunn (License Agreement Package) Prepares License Agreement, Personal Guaranty and Site Acceptance Letter (Wednesday) Emails FDD to License Partner (Wednesday) Mails out License Agreement packet to License Partner (Wednesday) Includes “License Partner Directions for Execution” sheet Dear (Name of Partner): Please note the directions below, as to the execution of the enclosed License Agreement: Sign FDD Receipt on day received via email: 02/15/2011 Pinkberry will call you to retrieve FDD Receipt: 02/18/2011 After signing FDD Receipt, wait two weeks to sign License Agreement Sign License Agreement 14 Days after receipt: 03/01/2011 Pinkberry will call you to walk through sig pages: 03/04/2011 Return executed License Agreement to Pinkberry:03/04/2011 Pinkberry will be in contact with you on the dates above to guide you through the signature process. If you have any questions regarding the above, you are more than welcome to contact me at any time. Best regards, Kate Hewitt,

4. License Agreement Process Business Development (Follow Up Process) Karina: Notes when License Partners need to be followed up with Kate/Karina: Every Friday, follows up on the phone with License Partners requesting either the FDD Receipt, or walking them through the License Agreement signing process. Business Development (Receipt of License Agreement) Karina: Receipt of FDD Receipt (<5 day following) - File Kate: Receipt of License Agreement, PTA Map (>14 days following) Karina: Prepare License Agreements for Execution by General Counsel Kate: Reviews License Agreements, PTA and Continuing Guaranty for accuracy Karina: Files one copy of fully executed documents in file

5. License Agreement Process Business Development (Closing Process) Karina: Creates Closing Questionnaire Karina: Mails one copy of fully executed documents and Closing Questionnaire back to License Partner Karina: Follow up to obtain copy of Closing Questionnaire (3 days following) Karina/Kate: Update Log and review PartnerLocationGreenlitFDD SentFDD Receipt Received License Agrmnt Sent License Agrmnt Received License Agrmnt Returned Executed Closing Qstnrr Sent Closing Qstnrr Received File Papered and Closed BeallBerry Georgia, LLCThe Prado01/15/1101/16/1101/17/1101/16/1102/12/11 02/14/1102/17/1102/20/11 BeallBerry Georgia, LLCBuckhead Triangle01/15/1101/16/1101/17/1101/16/1102/12/11 02/14/11

6. RE: Receive Site Review Request RE: Real Estate Review Committee RE: Create Trade Area RE: Green Light Proposed Location Kate: Determine what entity will sign License Agreement Kate: Determine if Personal Guaranty is required Karina: Fill out License Agreement Request Form Karina: Transmit License Agreement Request Form to G&D, along with copies of applicable LA & ADA G&D Prepares License Agreement, Personal Guaranty and Site Acceptance Letter G&D emails FDD to License Partner G&D Mails out License Agreement packet to License Partner Karina: Follow up on FDD Receipt until received (immediately) Karina: File FDD receipt in applicable file Karina: Follow up on License Agreement and PTA Map until received (21 days following) Karina: Prepare License Agreements for Execution by General Counsel Kate: Reviews License Agreements, PTA and Continuing Guaranty for accuracy Karina: Files one copy of fully executed documents in file Karina: Creates Closing Questionnaire Karina: Mails one copy of fully executed documents and Closing Questionnaire back to License Partner Karina: Follow up to obtain copy of Closing Questionnaire (3 days following) Karina, Kate: Update Log and review  License Agreement Process Name of Location: License Partner: Date FDD Emailed: Date LA Pack Mailed: Date Follow Up FDD: Date Follow Up LA:

7. Protected Trade Area Map License Agreement Request Form Letter from Graham & Dunn Signed FDD Receipt Signed Personal Guaranty Fully Executed License Agreement Closing Questionnaire  License Agreement Process Name of Location: License Partner: Date FDD Signed: Date LA Signed: Effective Date of LA: