1. Energy use in the home A selection of insights in to consumer behaviour 28 th June, 2010

2. 2 Small behaviours Habits in the home

3. 3 Current position

4. 4 But…

5. What works?

6. 6 Basic measures Lofts and cavities

7. 7 Key barriers for CWI

8. 8 Important role for information and advice- but more proactive provision? Area-based approaches- HIS Also need for additional incentives/ subsidy or stronger compulsion? eg PRS What works

9. Importance of trust

10. 10 High cost measures Microgen and solid wall insulation

11. 11 Microgen

12. Time spent on web pages

13. Key barriers for SWI

14. Barriers to Internal Wall Insulation

15. 15 Price % interested in purchasing Significant (specific) barriers

16. 16 What works Tailored advice Use trigger points- role of builders Demonstration projects Field trials of technologies Incentives