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The Future of Fundraising Timothy L. Seiler, Ph.D., CFRE Director, The Fund Raising School April 23, 2014 Indianapolis 2014 The Salvation Army Community.

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Presentation on theme: "The Future of Fundraising Timothy L. Seiler, Ph.D., CFRE Director, The Fund Raising School April 23, 2014 Indianapolis 2014 The Salvation Army Community."— Presentation transcript:

1 The Future of Fundraising Timothy L. Seiler, Ph.D., CFRE Director, The Fund Raising School April 23, 2014 Indianapolis 2014 The Salvation Army Community Resource and Development Conference Sessions

2 If past is prologue …

3 2012 Contributions: $316.23 billion by source of contributions (in billions of dollars – all figures are rounded)

4 2012 Contributions: $316.23 billion by type of recipient organization (in billions of dollars – all figures are rounded)

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6 Total giving:1972-2012 (in billions of dollars)

7 Giving by individuals,1972-2012 (in billions of dollars)

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10 Pride Apology

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14 The Study of High Net Worth Philanthropy Commitment to Nonprofits In 2011, 95% of HNW donors gave to a charity. In 2011, the average amount given by HNW households was $52,770 (a decrease of 7% from 2009). Focus on major gifts Disproportionately high share of all individual giving in the U.S. comes from HNW individuals Top 1% gave 37% of all itemized contribution deductions in 2009. Top 0.1% gave 18%.

15 Charitable Giving Forecast for the Next Three to Five Years Among High Net Worth Households Percentage (%) Source: 2012 Bank of America Study of High Net Worth Philanthropy

16 How Decisions About Charitable Giving Were Made in the High Net Worth Household in 2011 Percentage (%) Source: 2012 Bank of America Study of High Net Worth Philanthropy

17 The Study of High Net Worth Philanthropy Commitment to Nonprofits In 2011, 95% of HNW donors gave to a charity. In 2011, the average amount given by HNW households was $52,770 (a decrease of 7% from 2009). Focus on major gifts Disproportionately high share of all individual giving in the U.S. comes from HNW individuals Top 1% gave 37% of all itemized contribution deductions in 2009. Top 0.1% gave 18%.

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19 High Net Worth Donors Reporting Giving Based on Motivation Type in 2011^ Percentage (%) ^Respondents were asked to rank answers from 1 to 5, with 1 being “strongly disagree” and 5 being “strongly agree.” Responses shown here represent those respondents who were collapsed into the agree categories. *2009 and 2011 results are statistically significant (2009 data not included here). Source: 2012 Bank of America Study of High Net Worth Philanthropy

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22 Old School Fundraising Demand Side Philanthropy “scarcity” Scolding Model Duty/Obligation Organization-centered “Needs”-Driven Giving is a contribution Fundraising is just about money

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24 New School Fundraising Supply Side Philanthropy “abundance” Discernment Model Inclination Donor-centered Values-driven Giving is creating change Fundraising nurtures generosity

25 “Is that idea big enough?” Jim Hodge

26 Inspirational Aspirational


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