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The revolutionary solution to combat the appearance of cellulite Powered by Science of Nature®

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Presentation on theme: "The revolutionary solution to combat the appearance of cellulite Powered by Science of Nature®"— Presentation transcript:

1 The revolutionary solution to combat the appearance of cellulite Powered by Science of Nature®

2 THE FIGURITE® STORY Please click the link below to view a 5 minute video introduction to the Figurite range https://vimeo.com/135335862 BeforeAfter Powered by Science of Nature®

3 FIGURITE® THE ULTIMATE ANTI CELLULITE SOLUTION At Figurite® we understand the importance of having smoother, firmer and more defined skin – thus improving self esteem and the empowerment to bare your body with confidence. This is why our dedicated team of 30 highly experienced specialists in the skincare field has created the Figurite® Anti Cellulite System. Scientifically formulated, the system targets the causes of cellulite, minimises fat storage, maximises fat breakdown and kick-starts the lipolysis process. Our philosophy - to produce the best product and present a solution for the best possible price. The Proof - What Our Customers Say About Figurite® Results from consumer trials in 2014, conducted by Ayton Global Research UK (50 participants) 86% in the reduction in the appearance of cellulite 95% improvement in skin smoothness, silkiness, firmness and tone 80% increase in skin elasticity Quotes from the participants: “The results, stunning!” “Worked like a dream for me” “It worked so well for me, I’m over the moon” Powered by Science of Nature®

4 CELLULITE THE FACTS Cellulite is a distinctive layer of subcutaneous body fat (adiposis edematosa) The condition affects an estimated 90 per cent of women, generally starting from the age of 20 The main cause of cellulite is poor micro-circulation, which makes it difficult for adequate nutrients to reach all areas of the body and skin, which in turn can reduce the body’s ability to process toxins – resulting in cellulite, more commonly known as the ‘orange peel’ skin effect Cellulite can form in any area where fatty tissue accumulates, but most frequently appears on the bottom, stomach and thigh areas It can affect women of all shapes and sizes Factors that can influence the appearance of cellulite include: Genetics Poor diet Slow metabolism Lack of physical activity Hormonal changes Unhealthy or high stress lifestyle Dehydration Skin colour and/or density of the skin Powered by Science of Nature®

5 FIGURITE® THE SCIENCE & EXPERTISE This pioneering, advanced formula is based on a synergy of ingredients, while using different application methods for a holistic approach. Figurite® Anti Cellulite System is a new scientifically proven benchmark in the arena of skin contouring that works on both early and persistent cellulite. Created for women with all grades of cellulite, the system has been expertly designed with a focus on naturally cultivated ingredients to deliver essential nutrients vital for optimum skin health. These patented formulas are combined with cutting edge, scientifically proven innovations and technologies, to deliver real and visible results in just 4 weeks. Crucially, the Figurite® Anti Cellulite System is: Paraben free with no harmful preservatives Against the use of parabens and instead uses Saliguard, which is a natural based preservative in our formulations 90% natural Powered by Science of Nature®

6 FIGURITE® THE INGREDIENTS Figurite® is dedicated to using the finest grade, efficacious and naturally active ingredients possible – without compromise. Figurite® exclusively farms and cultivates the herbs and plants globally, so that the quality is consistently monitored and controlled. Applying an advanced scientific rationale, these botanical actives are sourced for their notable skin nutrition benefits, working in synergy to deliver the best performance anti cellulite products on the market. Our manufacturer’s QC process ensures all ingredients are tested before production to ensure maximum efficacy. Powered by Science of Nature®

7 FIGURITE® INGREDIENTS CHART Powered by Science of Nature® The 1,2,3 System Active Ingredients Lipolysis Process (Liquidating the fat cells) SmoothnessFirmness Skin Elasticity Blocks fat build up Eliminates Fat Storage Moisturiser Removes skin marks Weight loss effect Figurite Anti Cellulite Cream Coenzymen-A √ √ Bupleurm falcatum extract √ Caffeine √√ Menthol extracts √√ Quinoa extract √ Adiploess √√√ Lipocare √ Jojoba Oil √ √ Shea Butter √√√ √ Sunflower Oil √√√ √ Vitamin E √√ Figurite Micro Encapsulat ed Corrective Shorts Butyrospermum Parkii (Shea Butter) extract √√√ Prunus Armeniaca (Apricot) Kernel Oil √ √ Gelidium Cartilagineum extract √ √ Simmondsia Chinensis (Jojoba) Seed Oil √ √ Tocopheryl Acetate √ Rosa Canina Seed extract √ √ Caffeine √ Retinol √√ Figurite Anti Cellulite CLA Capsules Choline √ Konjac Mannan √ Vitamin E & B6 √√√ √ Selenium √ ALA √√ Bladderwrack Thallus √ √ L-Cartine & Mate Leaf √ √√ √ Garcinia Cambogia √ √ CLA √

8 INGREDIENTS Link to Literature (for more detailed studies) Ingredient breakdownBenefits Seatons Sunflower oil http://www.aepcorp.co.uk/ downloads/Seatons_Sunfl ower_Oil.pdf Helianthus Annuus Seed Oil (100%)Rich in fatty acids and Vitamin E Adiposlim http://www.aepcorp.co.uk/ downloads/3446Adiposlim - AdipolessTechnicalarticle. pdf Sorbitan Laurate & Lauroyl Proline Simultaneously restricts and eliminates the storage of fats in cells by preventing free fatty acid production. Jojoba oil http://www.aepcorp.co.uk/ downloads/Jojoba.pdf Simmondsia Chinensis Butter (100%) - Improve the appearance of the epidermis - Soften the skin Lipocare (Bupleurum Falcatum Root Extract) http://www.aepcorp.co.uk/ downloads/Lipocare.pdf Bupleurum Falcatum Root Extract, Caffeine Fights cellulite by stimulating the catabolism of lipids, a process that empties excess fat stored in the Adipocytes Adipoless http://www.aepcorp.co.uk/downloads/3364_ ADIPOSLIMetADIPOLE SSprogrammeSilhouett e.pdf Chenopodium quinoaBlocks the formation of Cellulite Corum 9230 (Menthol and menthyl lactate) is a Menthol- derived cooling agent Great cooling effect making the user feel comfortable and shows the instant effect of the product Shea butter and Squalane Shea Tree, Butyrospernum parkii and Olive Squalane and Shea butter are natural derivatives of plants. They keep the skin hydrated and have the ability to develop new healthy cells. It provides soft and smooth texture to the skin. FIGURITE® CREAM ACTIVE INGREDIENTS TECHNICAL CHART

9 FIGURITE® THE 28 DAY VISIBLE EFFECT Evaluations from rigorous consumer trials over a 28-day period conducted by Ayton Global research show: 86% in the reduction in the appearance of cellulite 95% improvement in skin smoothness, silkiness, firmness and tone 80% increase in skin elasticity 90% of the trial participants said they would buy the Figurite® Anti Cellulite System. Powered by Science of Nature® Before and after 28 day trial use

10 FIGURITE® THE 3 PHASE SYSTEM Why Choose Figurite®? A solution to a persistent problem facing millions of women worldwide! Women are prepared to pay premium prices for an anti cellulite system that works Solves the problem of lack of time and discipline The cream works on its own however, we are the ONLY brand who has developed a holistic solution to eliminate cellulite There are no if’s and buts; the Figurite® system works on all grades of cellulite Women want a solution, your customers want results; we are the providers Powered by Science of Nature®

11 FIGURITE® ANTI CELLULITE CREAM 200ml This non-greasy, lightweight and easily absorbed cream contains a concentrated formula that penetrates the deeper layers of tissue beneath the skin’s surface. Targets the major contributing factors of cellulite Dehydrates fat cells and firms the skin – imparting dramatically improved tone and smoothness Boosts localised metabolisms Drains and minimises fat storage Reveals a more youthful appearance in just 4 weeks. Powered by Science of Nature®

12 FIGURITE® MICRO-ENCAPSULATED CORRECTIVE SHORTS Proven to speed up the fluid and fatty cells removal process, and achieve the maximum lipolysis effect. Seamlessly designed for maximum comfort Combines the very best in time controlled micro- encapsulated actives and cosmo-textile technology It also produces an effective 4-way action to: Reduce the appearance of cellulite Firm the skin’s tissues for maximum lift and tone Hydrate the skin for optimum smoothness and silkiness provide an all-day slimming effect to shape the figure to perfection. Powered by Science of Nature®

13 FIGURITE® CLA ANTI CELLULITE CAPSULES 30 DAYS SUPPLY £48 An advanced and complex formulation, these capsules contain a powerfully synergistic blend of micronutrients to neutralise the metabolic acids deposited in the connective tissue, eliminating them naturally – the result: skin that looks and feels healthy, radiant and smooth Proven to support the increase of skin elasticity, regeneration and firming of the connective tissues to reduce fat accumulation and weight management A non-interventional clinical study confirmed the appearance of cellulite was markedly reduced after 3 months of use Powered by Science of Nature®

14 FIGURITE® BRAND POSITIONING Superior Quality Holistic Approach Integrity Innovative New Benchmark Proven Formula Premium Ingredients Real Results Powered by Science of Nature®

15 FIGURITE® BRAND POSITIONING Who Are Figurite’s® Target Audience? Female Self-conscious Result orientated The Product? Tried and tested solutions that work Easily assessable Reasonably priced Key Differentiator? Total solutions Holistic Proven/ Market Tested Innovative Quality products Delivers real and visible results Powered by Science of Nature®

16 FIGURITE® TWO TYPICAL TYPES OF SEGMENTATION FOR BRANDING 1. Demographic Segmentation Female Aged 20-45 Gen Y & Gen X 2. Income Segmentation A, B, C1, Urban Affluent Powered by Science of Nature®

17 FIGURITE® DEMOGRAPHIC SEGMENTATION - OTHERS 1. Women 2. Image and body conscious 3. YouTube generation 4. Social activists 5. Work/Life balancers 6. Sport orientated 7. Travels often 8. Lifestyle changers 9. Avid followers of social media and Lifestyle Magazine mediums Powered by Science of Nature®

18 FIGURITE® PUBLIC RELATIONS Powered by Science of Nature® Celebrity Brand Ambassadors: We have identified several celebrities to support brand PR activities for the range Our approach is about identifying celebrities who are passionate users of the products with personal cellulite stories Through seeding product testing via our network of agents, we have engaged ambassadors where there is a good M&S demographic fit The high-profile and media interest we are able to generate through our careful celebrity engagement strategy matches perfectly a ‘big door’ retail partner such as M&S Former model Jerry Hall: an aspirational ambassador with high media interest Actress, Model and TV presenter Kelly Brook: A Daily Mail favourite Actress and BBC East Enders star Samantha Womack: Choosey about brand work, but the mum-of-two has an authentic personal story which is relatable to the demographic

19 FIGURITE® SELECTED TARGET MEDIA Powered by Science of Nature®

20 ADIPOSLIM KEY BENEFITS 1. Lipo-aminated structure for targeted adipocytes efficacy (vectorization of titrated Lauroylproline) – SEPPIC PATENT 2. Dual action for “TOP MODEL” SHAPE ADIPOCYTES ! ⇒ 1. Inhibition of Fat Storage => puts adipocytes on a diet by inhibiting the entry of free fatty acids ⇒ 2. Elimination of Fat Storage => fat is expelled from the adipocytes and recycled into energy 3. Cellulite corrector without massage: efficacy clinically demonstrated after 1 month of treatment (versus placebo) => INHIBITION of FAT STORAGE / Greater ELIMINATION of FAT STORAGE (improved Lipolysis + recycling of FFA into energy) /

21 LIPOCARETM Function: Fights cellulite by stimulating the catabolism of lipids, a process that empties excess fat stored in the adipocytes. Definition: Hydroglycolic solution combining Caffeine, Coenzyme A and an extract of Bupleurum chinensis. Properties: Body refiner. Skin firming. Characteristics: Synergism of actives promoting lipolysis: Bupleurum chinensis and caffeine increase the pool of cAMP to stimulate lipolysis; Coenzyme A activates the combustion of fatty acids. Origin: Bupleurum chinensis is a Chinese herb. Coenzyme A is obtained by biotechnology. Caffeine is from vegetable origin. Applications: Slimming and firming products. ORANGE PEEL APPEARANCE -33% Three-way slimming action

22 FIGURITE® CONTACT Carol Smith Amalgamated Euro Products UK Ltd (AEPC UK ) Unit 32, Townmead Business Centre William Morris Way London, SW6 2SZ Office: 020 7731 3344 Fax: 020 7731 5231 Email: csmith@aepcorp.co.uk www.figurite.com Powered by Science of Nature®


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