1. CHRISTOPHER WAN JESSE MADIGAN INFORMATION PROCESSING

2. How do you remember? Think about the following questions below: How do you remember where you park your car in CITYONE Shopping Mall? How do you know, where to find your car keys as you are rushing to work?

3. Computer = Human brain

4. Human Memory is Our Hard disc Human Brain operate = Computer operate We do file in our memory but is the matter of how well we filed them “How well we organized the information that we previously learn, would determined how well and quickly we produce/ bring out the information we needed.” Input Memory Storing Output

5. Definition MEMORY define as The persistence of learning that can be assessed at a later time Learning define as Process of acquiring new information

6. ATKINSON &SHIFFRIN “Information processing theory”

8. “Sensory Input” SENSORY INPUT VISUAL & VERBAL HIGH CAPACITY OF INFORMATION VERY SHORT LIFE = FEW MILLISECONDS Quickly faded unless we actively attend to it and perceive it.

9. “SENSORY INPUT” Process of “ATTENTION” Assist on selecting the information which become available in memory We cannot make “material” meaningful, organize it, associate it, or visualize it if we do not get it in the first place.

10. Cycle of Sensory Input SENSORY INPUT Attention Environment Information is loss if ATTENTION is not exist. Surrounding (Noise, Visual, any interruption Etc…) Jeopardize the information processing STM

11. Continual rehearsal Short –Term Memory (STM/ Working Memory) Longer Duration and Limited Capacity S.T.M Activated memory/ Working Memory ( 5-9 meaningful items) Manipulating the stimulus information in order to code the information for LTM Feeding Information to “LTM”

12. Test Your Short Memory Capability

13. Long Term Memory (LTM) Is reserved for memory of “experiences and knowledge” that occurred at some point in time prior to the immediate past and near present.

14. Long Term Memory (LTM) LTM Declarative Memory Nondeclarative Memory Nondeclarative Memory EPISODIC MEMORY Autobiographical, memory for personal experience. SEMANTIC MEMORY The memory for facts and verbal information PROCEDURAL MEMORY Memory for performing learned skills and tasks ASSOCIATIVE LEARNING Classical conditioning, where memory is a process of forming ties between stimulus and a response NONASSOCIATIVE LEARNING A Learning whereby the individual responds to things without conscious attention.

15. Picture Reflection How do know the answer? SEMANTIC MEMORY

16. Picture Reflection SEMANTIC MEMORY

17. Picture Reflection How do know the answer? EPISODIC MEMORY

18. Nondeclarative Memory EPIC TOP 10 World's Fastest Workers

19. Picture Reflection NONASSOCIATIVE LEARNING “Individual responds to things without conscious attention”

20. Write down this particular sentence as shown below: OKUK RA’AN MA’AN TUBIK DUWOH E’KIAN. (Need to write down at least 30 times)

21. Question of Reflection? As an educator, why it’s important to understand the “Information Processing” process? Generally, each group are required to share your understanding on the approached of “Information Processing”.

22. Conclusion In nutshells, educator who know a the theory can modify his/her teaching and learning environment to facilitate directing a student’s / learner attention and perception of the incoming information, make suggestions about students using metacognitive strategies, teach skills to stay active in working memory and ways to storage the information in LTM