1. LEADSCALE GROUP Partnership Presentation

2. Contents 1:Introduction 2:How we can help you 3:Enrichment (Case Study) 4: Overview 5:Q&A

3. INTRODUCTION

4. Group Overview

5. A true omni-channel solution

6. Highest levels of Compliance

7. What we Deliver Sales Leads Brochure Requests Newsletter Signups Pre-OrdersTest Drives White Paper Downloads Competitions Marketing Leads

8. Full Cycle Service Pre-Lead Services Lead Generation and Processing Data and Lead Compliance Data Output and Formatting Feedback and Response

9. Global Partners Whether it is single, or multi territory campaigns, we can provide program/campaign advice, support and account management; all via a centralised team based in Angel.

10. Partners in success

11. HOW WE CAN HELP YOU

12. Pre-Lead Services We can provide campaign advice, CPL guidance and publisher response We also provide consultation with regards to data origination and list creation Data Origination available for clients looking to increase their marketing lists (Re: B2B) We can create customised data sets built exactly to specification

13. Lead Generation and Processing We can take care of everything from the initial landing page design (and hosting) through to the day to day account management Validation and Verification - both automated and human checks carried out High volumes of (high quality) leads available across multiple countries Dynamic feedback provided for ongoing optimisation

14. Data and Lead Compliance We operate to the highest levels of compliance in the industry We typically save clients over 20% of their budgets, by rejecting poor quality, non- compliant leads that would have otherwise been paid for – this means more budget available! Higher quality means increased campaign response, better branding and saved time (both internally and externally)

15. Data Output and Formatting We can format (and export) the data exactly as our partners need it – be that via API, CRM, via email client or via secure csv file We can also format data from multiple sources to standardise output – Saving a huge amount of time for our clients Our Enhancement and Enrichment services can help get even more out of the campaign and increase performance

16. Feedback and Response We provide ongoing support, advice and feedback with regards to campaign performance We can help with recommendations for campaign optimisation and improvement We pride ourselves on our rapid response, and we can make any required/recommended changes quickly and easily with our in-house tech and account management teams

17. ENRICHMENT CASE STUDY

18. Case Study: Investec

19. Enrichment Process

20. Multi-layered = increased targeting

21. ABC: Targeting Creatives Based on Interest

22. OVERVIEW

23. Key Benefits: Commercial We have generated over 100 million qualified leads for our clients = Huge potential Highest lead quality mean money isn’t wasted on ‘dead’ leads = Significant saving Highest response and success rates mean repeat business for all involved Commercial incentivisation for our partners

24. Key Benefits: Security and Protection ISO 27001 level of compliance = best quality leads (= Less wasted on ‘poor’ leads) Automated and human ‘eyeballing’ ensure data quality is second to none Less waste = better overall performance Reduce time wasted trying to close ‘dead’ leads = Happier sales teams

25. Key Benefits: Enrichment Provides ‘single customer view’ of data Better branding opportunities by increasing relevance of targeted communications Bespoke retargeting opportunities Higher conversion rates = Increased program performance

26. Key Benefits: Technology We own all our own product technology so we can respond rapidly and efficiently from setup to amendments on the go Custom solutions built in house mean we can deliver dedicated support across the entire process Direct control = increased flexibility, with instant access to support when needed

27. In Summary LEADSCALE saves you time We take care of everything from the planning through to the delivery, providing a centralized point of contact for the whole process LEADSCALE saves you money Our rigorous compliance means our partners only pay for the best quality leads and data; saving an average of over 20% of budget LEADSCALE helps deliver better conversions We can show you how to increase customer targeting/segmentation across through advanced enrichment techniques – increasing conversion rates across the board LEADSCALE protects your brand By more intelligent targeting, better matching of data and the very highest levels of compliance, we help make sure our partner brands are being presented to the right people, with the right message(s)