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FUTURE MODELS FOR MOBILITY. BMW I AND MOBILITY SERVICES. Tony Douglas, June BASE LONDON.

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Presentation on theme: "FUTURE MODELS FOR MOBILITY. BMW I AND MOBILITY SERVICES. Tony Douglas, June BASE LONDON."— Presentation transcript:

1 FUTURE MODELS FOR MOBILITY. BMW I AND MOBILITY SERVICES. Tony Douglas, June BASE LONDON

2 Customer needs CultureEnvironmentUrbanisationPoliticsEconomy THE PLANET.

3 Visionary Mobility Inspiring Design Next Premium THE PLANET HAS A NEW MOON.

4 MOBILITY SERVICES. LAUNCHED TOGETHER WITH BMW I. Thema, Abteilung, XX. Monat 20XX, Seite XX Hervorhebungen in Palatino Bold 17 pt./20 pt. Bildunterschrift in Palatino Regular 17 pt./20 pt.

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6 Thema, Abteilung, Datum MOBILITY SERVICES: ADDRESSING NEW CUSTOMER SEGMENTS AND NEEDS. Car-enabled Mobility Services BMW and MINI Drivers Automobile User Mobile User Car-related Mobility Services Car-independent Mobility Services Navigation Traffic Information Navigation Traffic Information Parking Page 6

7 DriveNow A) Flexible Use B) Parking C) Information and Intermodal routing BMW i VenturesMyCityWay D) Secure innovation and speed BMW I MOBILITY SERVICES PORTFOLIO INNOVATIVE AND SUSTAINABLE SERVICES. Page 7

8 Seite 8 THANK YOU FOR YOUR ATTENTION.


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