1. Videography Process: 3 Phases of Making a Successful Video Lesson 2

2. Put your thinking caps on!  What steps or phases would you go through to create a Public Service Announcement video?  From start to finish

3. 3 Phases of Production  Pre-production  Production  Post-production

4. 1 st Phase: Pre-production  This phase includes:  Research  Scripting/storyboarding  Graphic/audio/video clips  Steps 1. Choose crew, brainstorm ideas, plan theme/sets/props/costumes. 2. Do research, write script, create storyboard, and create signage.

5. Pre-Production…the most crucial part.

7. 2 nd Phase: Production  This phase includes:  Camera  Sound  Talent  Transitions  Videotaping  Steps 1. Direct, rehearse talent, arrange set, lights, sound 2. Action! Broadcast/videotaping

8. Production Footage  The footage collected by the video camera during this stage is unedited and know as raw.  Raw footage is transferred from the camera to the computer for editing.  You will learn about capturing and editing in post-production.

9. Production Tips  Practice with the equipment and play your video back to ensure that the equipment is functioning properly.  Editing cannot correct filming errors. So re-do the shot immediately.  Errors that cannot be corrected Bad sound Out of focus footage Having a date on everything you recorded Unsteady camera work

10. Production Tips  Keep your footage list handy during filming.  Create a log for the video you capture.  Good footage or important information This will make post-production easier.  Use the video techniques previously presented.

11. 3 rd Phase: Post-Production  This phase includes:  Review  Editing  Steps 1. Create camera log, obtain extra shots/dubs, graphics, sounds, etc. 2. Edit video.

12. POST-PRODUCTION EDITING

13. Purpose  Editing involves  Combining the Video Transitions Voice-over and Music  All in a way that presents your message to your audience in a creative and effective way.

14. Using Software  You will use Microsoft MovieMaker to edit this project.  Using the software you can import your video footage, make edits, add effects, and export in a format that is viewable by others.

15. Editing Terms  Capture  The process of moving the footage from the camera to a computer.  Shot  A specific subject filmed from a certain angle. You should mark the shots that you want to use in the final project.  Timeline  The location where you place your shots in order and connect them together.

16. A Simple Outcome  In the simplest form a set of shots in the timeline will produce a movie, but adding additional features can enhance the overall quality!

17. Enhancing Videos  Audio  The sounds, voices or music that accompany raw footage or are part of the edited video.  Your video will have audio even if no one is on screen speaking.  During editing, you can split the audio and video and replace the raw audio or incorporate additional audio that will blend with the raw audio.  You can use the following audio to enhance your video. Public domain music Voice over Sound bites

18. Enhancing Videos  Transitions  A feature that creates smooth movements from one shot to the next.  Transitions can also create interest and range from simple or fancy.  Credits  The introductory slides that setup the video.  The end slides that give credit to the film crew and any other contributors.

19. Post-Production Editing Tips  Make movie settings fit the output device.  Remove any clips that do not add to the message.  Mistakes  Pauses  Footage that is good, but does not support the message.  Crop wisely

20. LET’S REVIEW Production Phases

21. Review  Pre-production  Get your ideas together, organize all details with your group. 1 st Phase of Production…

22. Review  Production  This is when all the great ideas get put into action. Take shots, interview people, etc. 2 nd Phase of Production…

23. Review  Post Production  This is where you review all that you have done and edit your material! 3 rd Phase of Production…

24. Now What?  Once your project is edited, you will need to render the footage.  The raw footage must be compressed to decrease the overall file size.  Rendering is the process of compressing and packaging the video footage in a format that can used by players like Windows Media or QuickTime.

25. Common File Formats  Determine which player the video can be viewed using.  Formats .wmv A Microsoft format that plays using Windows Media Video. The file is highly compressed and usually looks grainy when viewed, but is small enough to send via e-mail. .mov An Apple format that plays using QuickTime Movie. The quality is great, but the size is large.

26. Sharing Your Finished Video  E-mail  Public Domain  YouTube accepts QuickTime file format.  CD/DVD

27. Review  Get in your groups.  Create a checklist.  Divide list into pre-production, production, post- production.  Under each phase include 3-5 tasks you will need to accomplish for your video project.

28. Resources Mobile Classroom Project. Videography. University of Arkansas. Retrieved from http://aeed.uark.edu/5812.htm on 2 April 2012.http://aeed.uark.edu/5812.htm Presentation adapted by Mona Lincoln from Videography Lesson 1