1. Internet Internet Newsstands Newsstands Library Library Interviews Interviews Surveys & Polls Surveys & Polls Discovering Evidence Credibility is Everything Guard your Ethos Guard your Ethos

2. Discovering Evidence I nternet Credibility Credibility Google & Google Scholar Google & Google Scholar Google Scholar Google Scholar Wikipedia Wikipedia Wikipedia Informational websites Informational websites non-profit and government sites non-profit and government sites Twitter Twitter Twitter Subscribe to issue & subject matter feeds Subscribe to issue & subject matter feeds credible organizations devoted to the issue/subject credible organizations devoted to the issue/subject

3. Discovering Evidence Newstands Credibility Credibility Do they fact-check? Do they fact-check? What are they selling? What are they selling? Who is the Audience? Who is the Audience? Time Time Newsweek Newsweek The Economist The Economist National Geographic National Geographic Discover Discover Scientific American Scientific American US News & World Report US News & World Report

4. Discovering Evidence SPSCC Library SPSCC Library Credibility Credibility Databases & Resources Databases & Resources CQ Researcher CQ Researcher Ebsco Ebsco CINHAL CINHAL Points of View Points of View OED OED

5. Discovering Evidence Interviews Credibility Credibility Excellent way to quickly learn the “insider’s view” Excellent way to quickly learn the “insider’s view” Requires preparation Requires preparation Transcribing: 1 hour of tape = 4 hours transcription Transcribing: 1 hour of tape = 4 hours transcription

6. Discovering Evidence Interviews Interviews Prepare Prepare Do some reading in your interviewee’s area of expertise Do some reading in your interviewee’s area of expertise Know Who you are talking to: research them : ] Know Who you are talking to: research them : ] Don’t expect them to hold your hand ; ] Don’t expect them to hold your hand ; ] Know the Purpose of your visit Know the Purpose of your visit Make a short list of pithy, open-ended questions Make a short list of pithy, open-ended questions Choose your first question Choose your first question Choose your last question Choose your last question And Dress as if you respect your opportunity… : ] And Dress as if you respect your opportunity… : ]

7. Interviews Arrive 5 minutes early Arrive 5 minutes early Review your notes Review your notes Greet everyone with confidence—shake hands Greet everyone with confidence—shake hands Briefly introduce yourself and the purpose of your visit Briefly introduce yourself and the purpose of your visit Turn recorder on, set on desk, ask “do you mind if I record?” Turn recorder on, set on desk, ask “do you mind if I record?” Ask your first question—stating the individual’s name for the tape Ask your first question—stating the individual’s name for the tape Listen to their answer Listen to their answer Make note of “cues” to follow Make note of “cues” to follow Don’t ask questions out of idle curiosity Don’t ask questions out of idle curiosity Stay on task Stay on task Be respectful—be humble—be bold Be respectful—be humble—be bold Discovering Evidence

8. Stay on Task Stay on Task Follow intriguing cues that relate to your purpose Follow intriguing cues that relate to your purpose Keep the interview moving..stay on task Keep the interview moving..stay on task Listen Listen Notice allusions—research later Notice allusions—research later Ask your final question—by this time it may be modified Ask your final question—by this time it may be modified Ask advise for further research: Ask advise for further research: Who else to talk to? Who else to talk to? Facilities to visit? Facilities to visit? Important articles to read? Important articles to read? Thank them for their time… get their card Thank them for their time… get their card Shake hands Shake hands …leave the door open ; ] …leave the door open ; ] Discovering Evidence Interviews

9. Surveys Surveys Know your Purpose Know your Purpose Freewrite to focus and clarify your Purpose for the Survey Freewrite to focus and clarify your Purpose for the Survey Write your Statement of Purpose in 8 words or less Write your Statement of Purpose in 8 words or less Design your Survey Design your Survey Make a short list of pithy, open-ended questions Make a short list of pithy, open-ended questions Clarify your wording: You will get what you ask for Clarify your wording: You will get what you ask for User test your survey on friends User test your survey on friends Refine your wording based on results Refine your wording based on results Likert scale Likert scale Likert scale Likert scale A typical Likert Scale progression  Strongly disagree  Disagree  Neither agree nor disagree  Agree  Strongly agree Discovering Evidence

10. Polls Polls are a great way to gather local data Polls are a great way to gather local data Design your Question(s) Thoughtfully Design your Question(s) Thoughtfully Yes or No Yes or No Take a Broad Sample Take a Broad Sample Compile your Results Compile your Results Discovering Evidence

11. Internet Internet Newstands Newstands Library Library Interviews Interviews Surveys & Polls Surveys & Polls Discovering Evidence Guard your Ethos Credibility is Everything