1. © 2002 Thomson Learning, Inc. CHAPTER 20 The Future Text by Profs. M. Czinkota, I. Ronkainen, and M. Moffett Multimedia Presentation by Prof. Milton Pressley The University of New Orleans milton.pressley@uno.edu

2. © 2002 Thomson Learning, Inc. To understand the many changing dimensions that shape international business To understand the many changing dimensions that shape international business To learn about and evaluate the international business forecasts made by a panel of experts To learn about and evaluate the international business forecasts made by a panel of experts To be informed about different career opportunities in international business To be informed about different career opportunities in international business LEARNING OBJECTIVES

3. © 2002 Thomson Learning, Inc. The International Business Environment The Political Environment The Political Environment Planned versus Market Economies Planned versus Market Economies The North-South Relationship The North-South Relationship Environmental protection Environmental protection Emerging Markets Emerging Markets A Divergence of Values A Divergence of Values © PhotoDisc

4. © 2002 Thomson Learning, Inc. The International Business Environment The International Financial Environment The International Financial Environment International debt load International debt load The Effects of Population Shifts The Effects of Population Shifts Population increase Population increase Population stabilization Population stabilization The Technological Environment The Technological Environment Online Online © PhotoDisc

5. © 2002 Thomson Learning, Inc. Changes in Trade Relations Formation of the World Trade Organization (WTO) Formation of the World Trade Organization (WTO) Major imbalances in trade flows tempt nations to apply their own national trade remedies Major imbalances in trade flows tempt nations to apply their own national trade remedies © PhotoDisc

6. © 2002 Thomson Learning, Inc. Government Policy Trigger mechanisms Trigger mechanisms Trade policy measures Trade policy measures © PhotoDisc

7. © 2002 Thomson Learning, Inc. The Future of International Business Management International Planning and Research International Planning and Research © PhotoDisc

8. © 2002 Thomson Learning, Inc. Figure 20.1 – Long- Term Planning

9. © 2002 Thomson Learning, Inc. The Future of International Business Management International Product Policy International Product Policy Mass customization Mass customization © PhotoDisc

10. © 2002 Thomson Learning, Inc.

11. The Future of International Business Management International Communications International Communications Distribution Strategies Distribution Strategies International Pricing International Pricing Forward pricing Forward pricing © PhotoDisc

12. © 2002 Thomson Learning, Inc. Careers in International Business Further Training Further Training Employment With a Large Firm Employment With a Large Firm © PhotoDisc

13. © 2002 Thomson Learning, Inc.

18. Careers in International Business Employment With a Small or Medium- sized Firm Employment With a Small or Medium- sized Firm Self-Employment Self-Employment Opportunities for Women in Global Management Opportunities for Women in Global Management © PhotoDisc