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Published byLoren Washington Modified over 9 years ago
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Key Partners Key Activities Value Proposition Customer Relationships Customer Segments Drivers Phone Company Taking calls Scheduling Convenience Safety Reliability Availability Timely ComfortableAffordability Increased productive work hours Expanded market base A reliable pickup request system for taxi drivers, that generates extra income. Reliable transportation to get from point to point Persons needing to get to destination at late hours Persons wanting to ensure safe transport of loved ones Persons wishing to book transportation in advance of taking a journey. (Eg airport) Taxi Drivers wishing to service personal transport, for extra income. Key Resources Drivers Phones Office GPS Trackers Channels Phone Calls Online Booking(Future) Cost StructureRevenue UtilitiesTaxi Fare (Fixed Rates by Destination and Drop off) Online Booking (for future) Drivers monthly membership fee
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KEY PARTNERS Our key partners are Digicel and taxi drivers. These are both non-exclusive partners because there is no middle man/company, it is a direct relationships between us and them both. Hypothesis : We will sign up with Digicel as we need a phone service for customers to call us and for us to make our calls to customers and drivers. We assume taxi drivers would only subscribe if their profits exceeds their subscription fee.
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Experiments to test Partners Digicel : We are experimenting with them for a monthly rate instead of individual call costs. We want to test if a monthly bill will be cheaper then paying for each call, and we need this to maximise our profits. Taxi Drivers: Talk to taxi drivers to get a idea of their subscription fees per month. Pass/Fail test same as previously stated.
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PARTNER RELATIONSHIPS FLASH DRIVE ENTERPRISES Monthly Subscription fee Monthly Phone Bill TAXI DRIVERS Monthly Business Plan Passengers
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INSIGHTS Hypothesis – What we Thought We will sign up with Digicel as we need a phone service for customers to call us and for us to make our calls to customers and drivers. We assume taxi drivers would only subscribe if their profits exceeds their subscription fee.
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Experiments – What we Did Digicel : We are experimenting with them for a monthly rate instead of individual call costs. We want to test if a monthly bill will be cheaper then paying for each call, and we need this to maximise our profits. Taxi Drivers: Talk to taxi drivers to get a idea of their subscription fees per month. Pass/Fail test same as previously stated.
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Results – What we Found A DigiHome monthly plan seems to be cheaper then paying for each calls. This is the best package for us that suits our business requirements We settled on charging monthly subscription for taxi drivers at $300. We agreed a 1 month free trial period for each driver to test the system
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