Presentation on theme: "1 Proposal Presentation On Search Engine Optimization."— Presentation transcript:
1 Proposal Presentation On Search Engine Optimization
2 What is Search Engine optimization? The main reason to apply search engine optimization techniques is to increase your web site's traffic by obtaining higher rankings in search engines for keyword searches related to your web site. The idea is that with increased traffic, you will have increased sales.
Every day, the search engines and directories average 300-500 Trillion searches (multiple sources) In a recent Forrester Research report, 81% of consumers on the Internet find products or services by using search engines. Unfortunately, only 7% of all web sites are visible by the search engines according to a recent statmarket.com study as most web sites are not properly optimized. Search Engine Optimization (SEO) is the method by which web pages receive a high page rank in search engines (SEs). SEO is the act of modifying a website to increase its ranking in the listings of SEs. 3 Basic Facts:
Over All Benefits: After SEO, your company gets the ability to: Drive high quality customers to your website. Increase sales leads from customers looking for your products and services. Build your brand online by communicating marketing messages to your target audience. Increase your profile against your competitors. Target a global audience via international search engines. Cost-effective advertising. Be accountable with ROI tracking. 4
Who is Lassopic.com? We are a complete Internet marketing solutions provider that consults and implements your entire web promotion strategy. We are based in Chennai, India. Our services: Web design. SEO,SMO,SEM. Web development. Link building. Web analytics 5
Nowadays, Major search engines (Google, Yahoo and MSN) showing search results of local businesses in the standard lists. For example, if you want to search for local bakeries in Boston, Just use keyword “Bakeries in Boston” and you will get prominent feature local business results. It helps local peoples who are looking for local businesses. Soppnox is capable to bring your website at top position in most popular Search engines in most ethical and natural way locally and internationally. We have rich experience in professional SEO services. We will help local businesses to get best ROI in cost effective way. 6
It will bring local peoples,and we can make it specifically applicable to particular countries.. Local SEO Services helps you to dominate your local market It gives you advantage over your competitors for low competition Cost effective with best ROI. Increasing your local business or brand awareness. 7 Why Local/International search engine optimization?
Search Engine Optimization is a process to establish your website's visibility on popular search engines and also to improve quality traffic using organic results. At Soppnox, we follow certain methodologies to improve the search engine friendliness of your website. So, once you approach us, we do a pre-analysis report to let you be aware of the current state of your website. 8 What is organic search engine optimization?
SEO is not a magical trick to improve your search engine visibility. Rather, it is a genuine process that requires dedication and commitment to get better ROI. At Soppnox, we analyze and deliver the best optimization techniques at affordable costs. 9
Services offered by Soppnox. SEO Analysis : SEO Analysis is a report on the influence of your blog or website on major search engines like Google, Yahoo and Bing. This analysis gives a complete picture of your website's standing in the Internet world. In this service, we do several researches to provide a detailed report on what needs to be done to improve your website's visibility on search engines. Keyword Analysis : Keyword Analysis is done to increase conversations and find new markets. It is an essential process which comes under search engine optimization. At this stage, we do analyze the keywords used on your website and depending on your target reach and services, we use freeze on certain relevant keywords and use them throughout the website. 10 Why organic Search Engine Optimization?
On Page Optimization : Getting a targeted visitor for a web page is not easy. On-page optimization is one of the important steps followed to increase the SEO friendliness of page. A page without on-page optimization has little possibility of gaining good ranks on search engines. Link Building Link Building is one of the key aspects of SEO. The process is done to get quality back links relevant to the services offered by the website. We ensure to bring more valuable back links that are relevant to the content of the website. 11
SEO Copywriting Search Engine Optimization copywriting is all about writing web content, which targets particular keywords with certain keyword density and frequencies. Web analytics The Analytics system offers a preview of how visitors find your website, what they find most interesting in it, which page/product receives the ultimate preference from your target audience etc. The Analytics system will be able to track everything about your visitors - including your visitor’s web browsers to the time and point of their exit from your site. 12
Social Media Optimization (SMO) 14 When 93% of your target audience lives, eats and breathes social media, you cannot afford not to have a dedicated social media strategy that includes social media tools, networking sites and communities to create a buzz about your product or services. Social media optimization builds bridges between brands and customers, starts enduring conversations about brands in the Internet ecosystem to garner greater and more comprehensive brand visibility.
You want to find out how to reach out to your target audience (even identify your target audience) and which keywords would give you best return for your money. We can come in, study your business, do research and provide you with information and strategies to reach out effectively to your target audience. You have a specific SEO query which you do not know the answer to. We can help you by providing an insightful answer which not only satisfies your quench of knowledge but gives you practical steps to solve it. Our consultants adhere to ethical white hat methods and do not employ black hat tactics. 15
16 Meet us at Lassopic.com NO:83, 5TH main road, kannadasan nagar, kodungaiyur,Chennai-118 PH NO +91-9176306856 Mail us :- firstname.lastname@example.org www.Lassopic.com