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Coaching Trends Trayton Vance
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What are you noticing?
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Current Climate
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VUCA Volatile Uncertain Complex Ambiguous
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Confusion, Complexity, Change Anxiety, Frustration, Fear, Hope
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Thriving to Surviving
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Performance = Potential - Interference
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Confusion, Complexity, Change Global Scale
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So what does this mean for Coaching?
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Coaching Market 20 Years young $2bn global revenue Growing at 25% pa Although Western Europe only 19% Still in ‘Start Up’ phase
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Start Up to Mature Market Splintered and confused market Scaled for capital investment to enable growth Start to see Global consolidation Western models will undoubtedly dominate Coaching will become commoditised Price mot quality will become the key driver
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From Generalist to Specialist Generalist - I am a Coach …to Specialist – Executive, Life, Business Coach – Health, Debt, Maternity Coach
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From Complexity to Creativity Client knows the answer Client doesn’t know the answer Client needs the answer – NOW!
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From Coaching to Collaboration Executive, Remedial, Demanded, Expected Individual to Team Coaching Organisational context: change, increase sales, customer engagement Group & Community Coaching Online & Offline Coaching Self Help
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Community Coaching PerformanceCollaborationKnowledge
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From Art to Science Scientific research on coaching is on the rise Neuroscience will over take psychology as a primary resource of information on how the mind works Coaching will become a science as well as an art…
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Science of Coaching?
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Human Doing to Human Being Who are we coaching? Gen X? Who will we be coaching? Gen Y, Generation We, Millennials? The Facebook era is upon us…
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Method Face to Face Telephone Skype Email Online Virtual Avatar
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Virtual World
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That’s what it will mean for Coaching…
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@coachingfocus trayton@coaching-focus.com T: 0117 344 5009 M: 07977 421 533
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