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The Theory of Human Motivation

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1 The Theory of Human Motivation
by Abraham Maslow Eero Ringmäe 010636IAPM

2 Abraham Maslow 1908 – 1970 A descendant of Russian Jews in USA
Well-known psychologist Brought the ‘human’ back to psychology Best known for his ‘hierarchy of needs’

3 Forces of psychology Psychoanalysis (sub-consciousness)
Behaviorism (behavior can be studied and explained) Humanism (the human dimension of psychology) Transpersonal psychology (hippie psychology)

4 Hierarchy of human needs

5 D-needs and B-needs Basic needs (D = deficit) Higher need (B = being)
physiological safety beloning esteem Higher need (B = being) self actualization What a man can be, he must be!

6 Physiological needs Homeostasis
oxygen water protein salt, sugar, calcium ... In Maoist China the most basic need was belonging

7 Safety, love and esteem Stability, structure, order
Community, affection Status, dignity, reputation Once the D-needs are satisfied they are no longer motivating.

8 Beyond basic needs What a man can be, he must be!
Self-actualization, being need Depends on the satisfication of D-needs Never fully satisfied

9 Thank you! Questions?

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