1. Making change work for you THE SME PERSPECTIVE Tom Abram

2. Questions How can UK SME’s succeed: In the UK vs global competition? Geographic and market barriers In a global market vs global competition? Accessing the global market What is the effect of: Competitive strategy? Political, Economic and Regulatory issues?

3. Weaknesses and Strengths Weaknesses Limited time / investment for business development Visibility in the market Perceived as higher risk than bigger suppliers Understanding of regulatory opportunities and threats Strengths Quality Excellence Innovation Customer focus Strong core values in small teams

4. How to succeed DO exploit strengths: Focus Differentiation Innovation Agility DON’T compete in commodity markets If these business fundamentals are right you can use ICT for market reach This is just the same as for big companies: If you are an SME you have to be better at it ……but BEING an SME can actually help achieve that

5. Contact Us www.mantix.com 020 7480 0620 Programmes@Mantix.com