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Unit 5 Counter- Offer &Orders 精品课程《外贸函电英语》 Text A A Counter-Offer 精品课程《外贸函电英语》

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Presentation on theme: "Unit 5 Counter- Offer &Orders 精品课程《外贸函电英语》 Text A A Counter-Offer 精品课程《外贸函电英语》"— Presentation transcript:

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2 Unit 5 Counter- Offer &Orders 精品课程《外贸函电英语》

3 Text A A Counter-Offer 精品课程《外贸函电英语》

4 Dear Sirs, Re: Raincoats We write to thank you for your fax of May 20 and for the booklets you very kindly sent us. We appreciate the good quality of the captioned goods, but unfortunately your prices appear to be on the high side and out of line with the prevailing market level. To accept the prices you quote would leave us with only a small profit on our sales since this is an area in which the principal demand is for articles in the medium price range.

5 We like the quality of your goods and also the way in which you have handled our enquiry and would welcome the opportunity to do business with you. May we suggest that you allow us a discount of, say, 5% on your quoted prices that would help to introduce your goods to our customers? If you cannot do so, then we must regretfully decline your offer. 精品课程《外贸函电英语》

6 Information indicates that some parcels of Japanese make have been sold here at a much lower price. It is in view of our long-standing business relations that we make you such a counter-offer. As the market is declining, we hope you will consider our counter-offer most favorably and fax us your acceptance as soon as possible. 精品课程《外贸函电英语》

7 We are anticipating your early reply. Yours faithfully, 精品课程《外贸函电英语》

8 Text B An Order 精品课程《外贸函电英语》

9 Dear Sirs, Thank you for your letter of 15 October. As you will already know, your Mr J. Needham called on us a few days ago and left a range of samples. We think articles of this quality will find a ready market here, and we are prepared to order the following as a trial : 20 “Angela” evening bags catalog no. 5 50 “Veronica” beauty boxes catalog no. 17 50 “Daphne” handbags catalog no. 27a 50 “Gloria” handbags catalog no. 28 精品课程《外贸函电英语》

10 If nos. 27a and 28 are not available for immediate delivery, as Mr Needham suggested might be the case, please send nos. 27 and 28a instead. Since we must have the goods on display in time for the Christmas season, our order is placed on condition that they are dispatched by 10 November at the latest. 精品课程《外贸函电英语》

11 As soon as we receive your confirmation and pro-forma invoice, we will arrange for settlement by banker’s transfer. We are looking forward to hearing from you shortly. Yours faithfully, 精品课程《外贸函电英语》

12 Skill drilling ( 1 ) You are asked to write a letter or an email in reply to the counter- offer you just received. In your letter, the following points should be covered: a) 难以接受还盘,最多只能减价 2% ; b) 怀疑其他产品的质量能否与你们的相比; 提请对方注意,质量其实比价格更重要; 精品课程《外贸函电英语》

13 ( 2 ) The following is a fax you just received. Please read it and then draft a fax in reply: Dear Sirs, Re: chinaware We have noted your fax of October 10 regarding the captioned goods and regret that our offer has not been accepted.

14 We have to point out that your counter- offer is obviously on the low side. The price we offered is entirely in line with the market level and has been accepted by many other customers. However, we now agree in your interest to renew our offer till the end of this month and recommend that you fax us your confirmation without delay. Yours faithfully,


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