1. Understanding Impact Statements H. Michael Harrington Executive Director, WAAESD Revised 2009

2. Demand for Increased Accountability  Government Performance and Results Act of 1993 (GPRA)  Required an accountability system based on performance measurement, including setting goals and objectives and measuring progress toward achieving them  AREERA of 1998  Required Plans of Work, Annual Reports  President’s Management Agenda - 2001  The Performance Assessment Rating Tool (PART) (http://www.whitehouse.gov/omb/part/)  Assessment based resource allocations

3. What is Impact?  The quantifiable difference a program makes in the quality of life for its users.  A measurable change in condition.  Quantitative, measurable benefits of the research outputs as experienced by those who receive them. - However, the challenge has been to assess, determine and effectively communicate the impacts of our efforts.

4. Simply put, impact statements answer the questions: So what? Who cares? andWhy?

5.  The Public  Congress  Federal, state and local officials  Stakeholders  External funding sources  Industry representatives  College leadership

6. Why does their opinion matter?  Seeking quantifiable benefits of programs  Have competition for their attention and money  Exercise some type of control over your programs  “The Golden Rule”!!!! $$$$$$$$$$$$

7. What is an Impact Statement?  A brief summary in lay terms that describes the difference that your efforts have made.  Highlights the difference your program is making for the public good.  Concisely summarizes what you did to achieve this difference.  Clearly states payoffs to society.  Answers key questions: So what? Who cares? Why?

8. University of Wisconsin-Extension, Program Development and Evaluation Impacts in the context of the Logic Model What we do Who we reach What results INPUTS OUTPUTS OUTCOMES Program investments ActivitiesParticipationShortMedium What we invest Long Term Impacts ISSUEISSUE

9. Outcomes Adoption of technology Adoption of technology Creation of jobs Creation of jobs Reduced cost to the consumer Reduced cost to the consumer Less pesticide exposure to farmers Less pesticide exposure to farmers Access to more nutritious food Access to more nutritious food Cleaner environment and healthier communities Cleaner environment and healthier communities

10.  Reports, publications, patents, data, workshops or information  Description of the program or process  Number of persons attending a meeting  Number of persons enrolled in a program These are outputs!!! IMPACT

11. Elements of a good Impact Statement? It illustrates change in at least one of the following: –Economic value or efficiency –Environmental quality –Societal/individual well-being

12. An Impact Statement relating to economic return Five years ago, Anderson County pork producers spent $17 more than the state average to raise a market hog. We helped them improve their record keeping and production practices, and costs dropped by $20 to $3.19 BELOW the state average. Each farm’s profit increased $345,000 over five years, bringing more hogs, more jobs, and more spending to the county.

13. An Impact Statement relating to environmental quality Chopped waste paper is an economical substitute for wood chips commonly used as bedding by the horse industry. Our scientists have found that the paper absorbs moisture better too. By using some of the 76 million tons of paper Americans throw away each year, researchers can reduce landfill demands, save a few trees and keep horses comfy all at once. Can this be improved, if so how??

14. An Impact Statement relating to health and social wellbeing Social/Individual wellbeing… (health) No standards exist for wooden basketball, dance and aerobics floors. So, we’re setting them. Our scientists study the role of floor type and construction in chronic-use injuries that often make people stop exercising. Computer models predict how a floor reacts to various forces or environmental changes. Those predictions, and what doctors know about chronic athletic injuries, bring a prescription for safer exercise for athletes of all ages and abilities. Can this be improved, if so how??

15. Reporting potential impact... Potential impact should be considered, especially in basic research and teaching or youth education work.

16. Example of “potential impact” We bought special software for classroom computers. The students learned to analyze the total true cost of producing food products. Using the same software industry uses makes these students ready for the job market and ready to enhance the food industry.