1. Ecipa soc. cons. a r.l. Via Della Pila 3b, int.1 30175 Marghera Venezia Tel. +39 041928638 Fax. +39 041924128 info@ecipa.eu Integration of senior Europeans through fostering of family traditions

2. ECIPA ECIPA is the Service and Training Agency of CNA Veneto and Friuli Venezia Giulia, the regional representations of the National Confederation of Craftsmen and SMEs with more than 30.000 SMEs in the two regions. ECIPA, ISO 9001:2000 TQM certified and recently become the joint office of Veneto and Friuli Venezia Giulia regions, is part of a national network of agencies with regional and provincial offices throughout Italy and with a national headquarters in Rome and a representation office in Brussels. The ECIPA central office is based in Venice, while the 37 local offices are located in the several districts of Veneto and Friuli Venezia Giulia.

3. Integration of senior Europeans through fostering of family traditions Making of the video … Ecipa Ecipa with the support of retired association of CNA identifies traditional artisan job The shooting was registered during a visit of French project partners (23-24 of April 2012) A walk through artisan work was organized and the artisans involved describe their job and the problems that they faced in this period, also how they tent to transmit the traditions to younger generation.

4. Integration of senior Europeans through fostering of family traditions The artisans involeved in the video shooting, were: - a potter of “Bochaleri” school - a oars and “forcola” maker - a “gondola” maker - a sculptor

5. Integration of senior Europeans through fostering of family traditions Videos are: Are silent and without subtitles It aims to show different kind of craftsmanship as a symbol of training discussion It will be used as Case Study

6. Integration of senior Europeans through fostering of family traditions The artisan heritage Years ago the craftsmanship was handed down from the father to the son, it was a job very widespread and it was compared to production line. Now the craftsmanship is divided in two main models: -“neighborhood job” that it won’t be automate (carpenter, plumper, electrician, blacksmith, etc.) - works that produce object which value it based on aesthetic not as useful means.

7. Integration of senior Europeans through fostering of family traditions example: Venetian lantern made by blown glass: aesthetic value and heritage restoration Industrial ceiling light: value of use

8. Integration of senior Europeans through fostering of family traditions Family traditions in craftsmanship sector Years ago the job was handed down from the father to the son. Children learnt tricks of the trade from fathers, in this way they could: - develop a value system and priority shared with family and local community, - develop the base of operational capacity, - develop their self-esteem in a protect environment.

9. Integration of senior Europeans through fostering of family traditions At these days… Aged artisan: Didn’t have new skill that it will be necessary to improve their activity: languages, information technology, e-commerce, marketing, etc. They deepened their experience in a way that it doesn’t exist anymore. Young: Doesn’t have a direct experiences in job that required integration of cognitive ability, manual and soft skills

10. Integration of senior Europeans through fostering of family traditions Intergenerational meeting These difficulties will be overcame through training programmes for new “apprentice” (young with high level of education), based on: - enhanced learning, - with the support of professional trainers as intermediary between artisan and apprentice; - formal evaluation during the training; - training session will foresee also an education on business strategy for SMEs committed on aesthetic and heritage value. It will be, also, important to sustain the development of programmes to support start-up on this sector.

11. Integration of senior Europeans through fostering of family traditions Aged Capability The involvement of aged artisan as tutor for young apprentice is useful to: Favour the meeting of emerging ideas, crossing the progressive professional and social ostracism of aged people, Increase the value of aged expertise and his historical memory of objects and their traditions, Recognize the public role and their economic and cultural value.

12. Integration of senior Europeans through fostering of family traditions Young employment Intergenerational meeting, based on qualified artisan work, favours employment of younger because: favours entrepreneurial attitude, let’s enter younger in niche market, let’s the development of skills that are required in big-sized enterprises as joint-profile between cognitive-work and manual’s one as: designer, pattern maker, prototype developers, maintenance, etc.

13. Contacts: Ecipa soc. cons. a r.l. Via Della Pila 3b, int.1 30175 Marghera Venezia Tel. +39 041928638 Fax. +39 041924128 info@ecipa.eu