1. Russell County 2011 Site Visit Presentation

2. 2008 Baseline 30-Day Use

3. 30-Day Use for 2009 *Russell up under 1% from 2008

4. 30-Day Use for 2010 *Russell down 8.5% percent from 2009

5. 30-Day Use for 2011 *Russell down 12.5% from 2010 and is lower than state average for first time

6. Russell has the lowest rate of 30-Day Use since the collection of CTC Data

7. Russell exceeds target in 2011 Target set by RCCP in 2008: By December 31 st, 2011 reduce percentage of 30 day use in 6, 8, 10 12 grades by 12% from a baseline of 42.1% in 2008. Russell actually reduced 30-Day use by 20.7% reduction from baseline with the target at 30%. Russell has exceeded the target by 9.3%.

8. 2008 Baseline Binge Drinking

9. 2009 Binge Drinking *Russell increased 4% from 2008

10. 2010 Binge Drinking *Russell went down 9.7% from 2009

11. 2011 Binge Drinking *Russell went down 4.9% from 2010

12. Russell has the lowest rate of Binge Drinking since the collection of CTC Data

13. Russell exceeds another target in 2011 Target set by RCCP in 2008: By December 31 st, 2001 reduce percentage of students report having 5 or more alcoholic drink in a row over the past 2 weeks by 7% from a baseline of 25% in 2008. Russell actually reduced Binge Drinking by 10.6% reduction from baseline with the target at 18%. Russell has exceeded the target by 7.4%.

14. Russell County’s Strategies Saturation Patrols – extra patrols looking for underage drinking All Stars – prevention program given to all 6 th and 7 th grade students in Russell County Too Good For Drugs – prevention program given to all 1 st to 4 th grade students in Russell County Strengthening Families – parenting class

15. Saturation Patrol Objectives Reduce the number of people drinking in public places such as parks, ball fields and public parking lots therefore reducing underage drinking in those areas by increased police patrolling. Reduce the number of underage drinking at public events where alcohol is present. Increase the youth’s perceptive of getting caught

16. Target for perception of getting caught By December 31 st, 2011 decrease the proportion of youth in grades 6, 8, 10, and 12 who report that if a kid drank some beer, wine, or hard liquor in their neighborhood, or the area around where they live, they would not be caught by the police to 40% from a baseline of 28.3% in 2008.

17. Outcomes for perception of getting caught *7370 impacted by this strategy

18. All Stars Program Objectives Reduce substance abuse use, including reduced alcohol consumption, binge drinking, cigarette smoking, smokeless tobacco use, marijuana and inhalant use. Prevent and delay the onset of high-risk behaviors such underage drinking, drug use and violence. Help youth see their future and how risky behavior can impact their future goals for themselves.

19. Target for All Stars Program By December 31 st, 2011 decrease the “perceived risk of harm” from those 6, 8, 10 and 12 graders who say there is “no risk at all” if they take one or two drinks of alcohol nearly everyday by 4.2 percentage points from a baseline of 14.2% in 2008.

20. Outcomes for All Stars *161 Impacted by this strategy

21. Too Good For Drugs Program Objectives Reducing early onset of risk factors such as underage drinking by education in social and emotional competencies. If kids are reached at an early age that they are too good for drugs and are equipped with the knowledge, skills and attitudes they need then they will more likely to remain alcohol and drug free.

22. Target for Too Good For Drugs Program By December 31 st, 2011 reduce the percentage of youth in 6 th grade who report there is ‘no risk’ of harming themselves if they take one or two drinks of alcohol nearly every day by 4.7 percentage points from a baseline of 12.7% in 2008.

23. Outcomes for Too Good For Drugs *175 Impacted by this strategy

24. Strengthening Families Program Objectives Decrease use and intention to use alcohol, tobacco and other drugs. Enhance children's protective and resilience factors by improving children's social and life skills, peer resistance, and communication skills. Improve parent/child attachment and family relations, communication, and organization.

25. Outcomes for Strengthening Families

26. Continuum of Impact Low (Awareness) High (knowledge or behavior change) High Reach All Stars Too Good For Drugs Saturation Patrols Low ReachStrengthening Families

27. Number of Programs Delivered All Stars has been implemented two times and is currently being implemented for the third time now. Too Good For Drugs has been implemented two times and will be implemented for the third time this school year as well. Strengthening Families has been given two times and will have future classes offered as well.

28. Practice & Policy Changes In January of 2009 breathalyzers began to be used at ALL high school dances and 5 th Quarters. In August of 2009 USD407 implemented a new Mood Altering Chemicals Policy: Twenty-four hours each day during the season of each activity, a student shall not use or consume, have in possession, buy, sell or give away any beverage containing alcohol, any illegal drug or Controlled substance, tobacco, or any mood altering chemical in any form, including chewing tobacco. Illegal drug or controlled substance does not include such a substance that is legally possessed or used under the supervision of a licensed health care professional or that is legally possessed or used under authority of any federal or state law. However, students are prohibited from trading, selling, or sharing prescription drugs. In 2010 and 2011 any events on Main Street involving alcohol were using wrist bands to identify ages of those consuming alcohol. In the past it was just overlooked.

29. Sectors most involved Schools – All Stars, Too Good For Drugs, breathalyzers, coalition involvement Law Enforcement – saturation patrols, involvement with youth and coalition involvement Youth – All Stars, Too Good For Drugs Media – newspaper, TV, radio and movie theater

30. Sectors under-utilized Parents Local Government Healthcare Civic & Volunteer Groups

31. Community Awareness Reaction to breathalyzers being used Younger children more aware Parents aware of Social Hosting (TV) The way community events are handled Youth are aware of consequences for drinking more

32. Key Leader Support Chief of Police – Jon Quinday Principals – Mr. Walter, Mr. Michel & Mr. Bernard School Nurse – Michelle Van Der Wege Sheriff – John Fletcher

33. Next Steps Factors contributing to data moving: – Fully engaged key leaders – Funding for programs – Community ready for continued change – Community support for 5 th Quarters

34. Next Steps Factors impeding progress: – Having more key leaders in other sectors – Funding will be running out – Making time in elementary schools is getting hard – Lack of parent involvement

35. Most Proud Data Responsible drinking at community events

36. Lesson Learned Change can be made even when everyone thinks it is impossible!