Presentation on theme: "Dr Colin Macduff and Colin MacLean ETD 11th International Symposium"— Presentation transcript:
1 Dr Colin Macduff and Colin MacLean ETD 11th International Symposium Evaluating the process and impact of active dissemination of an e-thesis: a new authorial modelDr Colin Macduff and Colin MacLeanETD 11th International SymposiumSpreading the LightRGU June 2008This presentation is based on work undertaken last year with an educational initiative to support nurses to implement clinical guidelines. This was undertaken with other CeNPRaD members and our RCN colleagues Katie Rae and Dr Lesley Duff.We have attempted to draw out some of the key messages from this initiative in respect of working within organisations. Wherever possible we want to illustrate this with the particular cases from the initiative.Over to Colin’s jokeLink:Perhaps I could introduce some such individuals we had involved in the project to try and clear this question up?
2 Overview of presentation Traditional PhD dissemination: forms and normsMy ETD case study reported via a four stage modelStrengths and weaknessesIntrinsic and instrumental lessonsFinal thoughts and personal reflections
3 The traditional PhD: forms and norms Accessing a traditional thesisDisseminating your thesisPhD – RIP********************An alternative scenario
4 Stage 1: Conceptualisation/re-conceptualisation PhD Viva in May 2007Thesis traditional in structure, content and formatThoughts of a book, but lack of timeOpportunity to directly inform national policy, but surely PhD a blunt instrument?The ETD moment!3 month preparation process helped greatly by team in library (Dr Susan Copeland; Colin McLean; Sheila Scott)OpenAIR IR to house thesis and related output (Annexes and published papers)Ongoing integral evaluation designed
5 Evaluation objectives compare pre and post perceptions of ‘product’ content, quality and ‘market’ utilityidentify and appraise the key process elements involved in preparing a recently completed thesis for an IRarticulate and undertake an integrated publicity strategy that would support the dissemination of the thesiscollate and analyse data that would indicate the nature and extent of engagement achieved through this dissemination activityidentify the relative strengths and weaknesses of the above processes, with reference to relevant evaluative literature
6 Evaluation methodology Design informed by:Robert Stake (1995) – case studies with intrinsic and instrumental valueKolb (1984) – experiential learning – planning, acting, reflecting and concluding
7 Evaluation methodsOngoing documenting of experience, collation of relevant documentation (e.g. s, notes of meetings)Collation of data on website “hits”, website questionnaire and e mail feedbackReflection and ongoing comparison with relevant evaluative literature about ETDs
8 Stage 2: Preparation Permissions Copyright Errata “Framing”, my idea to bring reader in through own web pages with quick guide to thesisProactive, assertive dissemination strategy planned, with in-built evaluation research projectGradual awareness of novelty value in field of nursing: e theses but no evaluation
9 Stage 3: Dissemination September 2007 “launch” individual e mails to policy, education, practice and research contactsInvitation to access and “snowball”Distribution via professional/disciplinary ing lists (e bulletins) known to be received by total of at least 7,000 peopleInternal publicity via RGU NewsProfessional and academic journal articles prepared
10 Stage 4: Evaluation (6 months post launch) Own web page: new hitsThesis views/downloads: 700+ timesMethodological annexes views: timesHits on integral feedback form: 300Actual feedback forms completed: 11 (mostly UK academics but one student and one practitioner)Personal feedback via e mail: 70 (majority educationalists and researchers, but a few managers and practitioners)Content of feedback highly affirmatory of process of access and product itselfNot all hits and feedback by me and family!
11 Related output by self and library team 2 conference papers (Royal College of Nursing International Research Conference April 2008 and Spreading the Light 2008)1 “popular” journal paper on how to publish your thesis on-line (Nursing Standard 2008)1 academic journal guest editorial imminent (The PhD thesis as a virtual guest house; Journal of Clinical Nursing 2008)1 further academic journal paper in preparationAccessibility of thesis content (new model and methods) useful in securing two very recent research grants (£150,000)
12 Strengths and weaknesses/questions Thought through and integratedCould have collated who was accessing it and where fromClear evidence of engagementHas it made any impact on policy or practice?Ostensibly original within nursingWill it be cited and will people seek permission to use any material?
13 Intrinsic and instrumental lessons Particular/peculiarMore generalFortuitous conjunction of thesis conclusion and policy developmentSearching ETD databases should be standard practice nowConfidence of mature student with much research experienceKey process elements identified may be relevant to all ETD preparationMotivation to actively disseminateThe 4 stage model may be relevant to all ETDs
14 Final thoughts on ETDs and their dissemination The conceptualisation/re-conceptualisation stage seems the most important: who are you writing for? imagined audience when thesis becomes a publication?Thesis as a living electronic entity: scope for innovative form and contentSheer power of the internet as a medium to foster access and potential deeper engagementA growing “e academy” of theses enables learning: exemplar theses
15 Personal impact and reflections A fascinating learning journey in one yearThe seemingly involuntary development of metaphors to make sense of the ETD journeyGratitude to the pioneers of the ETD movement who have helped my work to take to the airGratitude for the Innovative Learning through ETD Award from NDLTD and Adobe SystemsETD = Enrichment Through Dissemination!
16 ReferencesMy thesis link:Macduff, C (2008) Think out loud: how to get your dissertation or thesis published online. Nursing Standard 22 (21) 62-63Macduff, C (2008) The PhD thesis as a virtual guest house (guest editorial in press) Journal of Clinical Nursing