How to ensure Public Involvement reaches the Right People
White Male 30/40 yrs old Own home (5 acre lot min.) Own minimum of 3 vehicles (Hummers, of course) Commute a minimum of 30 minutes each day to/from work Must have 2.5 kids, 2 dogs, 1 cat and a rodent of some kind!
People who live in and around project area Businesses Institutions (schools, hospitals, etc.) Emergency Services/Law Enforcement Agencies (Resource/Regulatory) Transportation Leaders/System Owners (FHWA, FTA, FRA, FAA, MPOs, etc.)
Consult with local govt staff to ID neighborhood and civic groups Contact service groups/organizations Meals on Wheels, Goodwill Industries, etc. Schools, emergency services and realtors Churches, retirement homes, group homes Consult with other transportation modes
Whose support is needed and why? Who are the community leaders that shape public opinion? What groups involvement could impact the projects success (i.e.- truckers, BBB, train, etc.)? Invite your opposition to the table.
Who are your Communities Gatekeepers? Interested in Transportation issues Experienced with Transportation Knowledgeable about the community Interested in the project (impacted or use) Respected as a community leader Can represent the community
Research the community Consult with others in the area Review public record of other meetings
The easy one… Lawsuits! Late changes to your process/project Cost increases/schedule delays Lost creditability
Reach out to the public in general…not just the ones in your comfort zone. Serve the underserved. Identify those who can help shape public opinion. Mistakes are costly, so as your dad has probably told you a million times…. Do it right the first time and you wont have to do it over again - at twice the cost and twice the time!
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