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Rhetoric is…. Rhetorical Elements LanguageSound/Music Procedurality (Rules) Visuals.

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Presentation on theme: "Rhetoric is…. Rhetorical Elements LanguageSound/Music Procedurality (Rules) Visuals."— Presentation transcript:

1 Rhetoric is…

2 Rhetorical Elements LanguageSound/Music Procedurality (Rules) Visuals

3 PurposeAudienceWriter Intentions Effects Cooperation

4 Logos PathosEthos

5 ClaimEvidenceArgument Warrants Found Evidence Invented Evidence Logos

6 Pathos Displaying emotion Invoking emotion anger, fear, surprise, happiness, serenity, joy, grief, pensiveness, awe, boredom, apprehension, optimism, contempt

7 Authority Intelligence Credibility Trustworthiness Character Persona Values Morals Ethos

8 Chronos Kairos Exigence Space Language Status Culture Ideology Logos PathosEthos PurposeAudienceWriter Rhetorical Elements Langua ge Sound/ Music Proced urality (Rules) Visuals

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