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Trends Changing Philanthropy in Canada OFFORD GROUP | MAY, 2015.

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Presentation on theme: "Trends Changing Philanthropy in Canada OFFORD GROUP | MAY, 2015."— Presentation transcript:

1 Trends Changing Philanthropy in Canada OFFORD GROUP | MAY, 2015

2 Charitable Sector in Canada 2001 $14.03B 2012 $23.26B 2014 Estimate* $25.40B $ in Billions *Imagine Canada estimates an annualized market growth of 5% for 2013 and 2014

3 The Division of the Charitable Sector *Imagine Canada estimates an annualized market growth of 5% for 2013 and 2014

4 Trends changing philanthropy in Canada

5 Donor activism will create a new paradigm for fundraising And bigger giving too

6 Communities will be deliberately built

7 Engagement will spark transformative ideas/initiatives

8 BIG campaigns demand BIG impact. Money is the means, not the ends

9 Charities will need to be creative to find and keep stellar fundraisers

10 BIG data will inform tactics – and results

11 Proposals will invite, not persuade

12 Technology and social media will change fundraising – but not in the way we expect

13 Donors from all generations will need to work together

14 Passion will drive change

15 Public trust and a distinctive brand will be imperative PUBLIC TRUST

16 ? Questions

17 Thank you Nicholas Offord, President Offord Group offordgroup.com


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