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Chapter 3 Culture. Chapter Objectives Explain how culture and heredity affect social behavior. Explain how culture and heredity affect social behavior.

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Presentation on theme: "Chapter 3 Culture. Chapter Objectives Explain how culture and heredity affect social behavior. Explain how culture and heredity affect social behavior."— Presentation transcript:

1 Chapter 3 Culture

2 Chapter Objectives Explain how culture and heredity affect social behavior. Explain how culture and heredity affect social behavior. Describe how language and culture are related. Describe how language and culture are related. Name the essential components of culture. Name the essential components of culture. Discuss how cultural diversity is promoted within a society. Discuss how cultural diversity is promoted within a society. Understand the role of a ethnocentrism in society. Understand the role of a ethnocentrism in society. Identify similarities in cultures around the world. Identify similarities in cultures around the world.

3 Section 1: The Basis of Culture Culture and Society Culture and Society What is culture? What is culture? Culture is the knowledge, language, values, customs, and physical objects that are passed from generation to generation among members of a group. Culture is the knowledge, language, values, customs, and physical objects that are passed from generation to generation among members of a group. Culture is a total way of life. Culture is a total way of life. What does culture help to explain? What does culture help to explain?

4 Culture and Society Culture helps to explain human social behavior. Culture helps to explain human social behavior. Examples: Examples: What you like and dislike. What you like and dislike. What you believe. What you believe. What you value. What you value. How has our culture shaped you? Society- is a group of people who live in a territory inhabited by people who share a common culture. How do we acquire Culture?

5 Culture and Heredity Instincts- are unlearned or innate patterns of behavior. Instincts- are unlearned or innate patterns of behavior. What is more important in determining human behavior? Instincts or Culture? What is more important in determining human behavior? Instincts or Culture?CULTURE What is hereditys affect on personality? What is hereditys affect on personality? ***Nature vs. Nurture *** ***Nature vs. Nurture *** Studies show about 50/50 Studies show about 50/50 Ex. Studies in identical twins. Ex. Studies in identical twins.

6 Culture and Heredity Reflexes – are simple, automatic responses to physical stimulus. Reflexes – are simple, automatic responses to physical stimulus. Drives- Impulses to reduces discomfort. Drives- Impulses to reduces discomfort.Examples:Reflexes - Blinking, Finger prick. Drives - Eating, sleeping, socialize.

7 Sociobiology Study of the biological basis of human behavior. Study of the biological basis of human behavior. Combo of Darwins theory of natural selection and modern genetics. Combo of Darwins theory of natural selection and modern genetics. How do sociobiologists view behavior? Behaviors that best help people are biologically based. Behaviors that best help people are biologically based. Transmitted in the genetic code. Transmitted in the genetic code. Include: Affection, friendship, reproduction, ed. of children. Include: Affection, friendship, reproduction, ed. of children.

8 Criticisms of Sociobiology Places such an importance on genetics Could be used as a way to justify labeling certain races as inferior. ***Why is this scary?*** Many argue that there is too much variation in societies to be explained purely on these grounds. A Common Ground? Believe genes work with culture in a complex way. Help shape and limit human nature and social life.

9 What will the future bring??? Sociology is new to the field of social sciences. Sociology is new to the field of social sciences. So called hard sciences could help to answer social questions. So called hard sciences could help to answer social questions.


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