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 Boned in 1975 in England  His father was a cook  His mother was a beautician.

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Presentation on theme: " Boned in 1975 in England  His father was a cook  His mother was a beautician."— Presentation transcript:

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2  Boned in 1975 in England  His father was a cook  His mother was a beautician

3  His professional contract began with Manchester United  Making his first-team debut in 1992 aged 17.  During his time there, United won the Premier League title 6 times, the FA Cup twice, and the UEFA Champions League in 1999. Premier LeagueFA CupUEFA Champions League

4  He left Manchester United to sign for Real Madrid in 2003  He remained Real Madrid for four seasons  He clinched the La Liga championship in his final season with the club.La Liga

5  In January 2007, Beckham left Real Madrid.  He signed a five-year contract with Los Angeles Galaxy in January 2007.  While a Galaxy player, he spent two loan spells in Italy with Milan in 2009 and 2010.

6  In international football, Beckham made his England debut on 1 September 1996, at the age of 21  He was made captain from 15 November 2000 until the 2006 FIFA World Cup finals, during which he played 58 times.captain2006 FIFA World Cup

7  He earned a hundredth cap against France on 26 March 2008cap  He surpassed Bobby Moore’s total of 108 caps on 28 March 2009  115 career appearances to date

8  Beckham has twice been the FIFA World PlayerFIFA World Player  In 2004, he was the world's highest- paid footballer when taking into account salary and advertising deals.  First British footballer to play 100 Champions League matches Champions League  He is third in the Premier League's all time assist provider chart, with 152 assists in 265 appearancesPremier League

9  Google's most searched of all sports topics in both 2003 and 2004. Google  become an elite advertising brand and a top fashion icon.  When joining the MLS in 2007 he was given the highest player salary in the league's history, with his playing contract with the Galaxy over the next three years being worth US$6.5m per year.

10  He is married to Victoria Beckham and they have four children, Brooklyn Joseph, Romeo James, Cruz David, and Harper Seven.Victoria Beckham  As of 2009, the couple's joint wealth is estimated at £125 million.

11  David Beckham's move from Real Madrid to LA Galaxy has been called the biggest sports deal in history.  Worth $250 million over five years.

12  His appeal is obvious with his blond hair, perfect body and winning smile  "metrosexual“  "key brand values"  "physicality, sexuality, sensitivity and success"  He has a smooth image that already has huge female appeal in Japan  led Gillette to use him as its clean- shaven face.

13  According to the business magazine, Forbes, the top earning sports star last year was Tiger Woods on ninety million dollars.  Beckham's closing fast by turning himself into what seems like a Hollywood image,  Aided by his wife, Victoria, who's famous as a pop star.

14  There's some life in Beckham, the sportsman, yet but much more in Beckham, the image. As they say in the business: "When the legs have gone, the brand plays on".

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17  a neglected area in business.  a tendency to overdo things a bit.  reply immediately to everything that comes in  it becomes a bit of a time-waster,  always sending off messages left, right and centre

18  better to have a fixed time  quiet time just after lunch or just before the staff knock off for the day deal with them.

19  the quality of the message should be improved.  It is a good deal easier to understand,  without verbs-when writing, of course.  Good English creates a good impression.

20  if you are busy, your colleagues are too  they don’t want you barging into their offices without warning with some minor query or being continually phoned up.  Let them get on with their work and, if they’re not urgent, save your queries for coffee time.

21  common courtesy is an important part of office  arrive at the office not losing your temper or shouting at people  work with each other and as well make the circumstances as pleasant as possible.

22  a big part of our job.  negotiation needs to utterance to show your purpose, requirement, conception, and efficiency

23  in negotiation, should master excellent utterance to approach the communication purpose.  negotiation is about which the two sides’ thought, will, power etc that displayed by utterance

24  negotiation is settled up on the basis of each other’s demand  a two-way communicative activity depends on the information inter- communication.  win-win negotiation is a successful one which two sides get what they need.

25  negotiation respected benefit exchange, so it’s complex.  dealing with both faces and people.  negotiations must have a good understanding of the subject.  must also be aware of the general policy of the company or institution in relation to the issues  must be familiar with the organizational structure and decision-making process.  may not necessarily sufficient to read a successful outcome.  Personal, human factors must be taken into account.

26  The approach and strategy adopted in negotiating are influenced by attitudes as well as by a cool, clear logical analysis of the facts, and one’s interesting.  how to get what they want, other than to make demands and dig in their heels.  employing the righting tactic is more important than even in today’s vibrant business environment.

27  an eight step approach that has been found to be beneficial in sales.  They are: prospecting, pre- approach, approach, need assessment, presentation, meeting objections, gaining commitment, and following up.

28  Prospecting is the step where salespeople determine leads or prospects.  determine whether they are qualified leads, or leads who are likely to buy.  Qualified leads are those who have a need for the product, can afford the product, and are willing to be contacted by the salesperson.

29  the pre-approach is used for preparing for the presentation.  It is helpful to schedule an appointment to ensure capturing the buyer’s attention.  Since first contact leaves an impression on the buyer, professional conduct, including attire, a handshake, and eye contact, is advised.

30  Salespeople should evaluate the customer based on the need for the product.  ask questions to reveal the current situation, the source of any problems, the impact of the problems, the benefits of the solution, and the interest of the buyer.

31  The point of this is to grab the customer’s Attention, ignite Interest, create Desire, and inspire Action, or AIDA.  show the features, advantages and benefits of the product.  customer question the price or value of the product, dismiss the product/service as inadequate, and avoid making a commitment to buy, or refuse because of an unknown factor.  do their best to anticipate objections and respectfully respond to them.

32  use several different sales closes to move the sale forward.  ‘alternative close’ ‘assumptive close’, the ‘summary close’ ‘special-offer close’,  Following up will ensure customer satisfaction and help establish a relationship with the customer.

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