2My Business Plan 1. Company Name: Brief description 2. What Goods/Services will you sell?3. Location on Business (City, State)4. How much will it cost to start? (Total of List)(On a separate sheet – list all costs and approx. price)5. How many employees? What will you pay them?6. Who/ What is your competition?7. List Strengths and weaknesses** This will take more that one Screen!!
3Marketing How will you advertise? Who is your target Audience? TV? Radio?Internet?Other?Refer to the U.S. Census Bureau Website if needed.Who is your target Audience?How old are they?Men &/or Women?What are their buying habits?Do they buy more during certain times of year?
4Pricing How much should your products cost? Direct & Indirect costs?How much profit should you make?What do competitors charge?What is the demand for your product/service?How did you decide what to charge?** Refer to the U.S. Census Bureau site again if needed.
5Product Sales How are you going to sell your products &/or Services? StoreWarehouseInternetCatalogCombination of the previous?
6Example of your Homepage What would your Homepage on the Internet look like?Consider these things:What is your product/serviceWho is your target audienceWhy should they buy your product?What makes your product or service better than your competition?
7Analyze Success/Failure in Goshen, IN Why would it be successful?List ReasonsWhy might it fail?List Reasons
8Conclusion Would you actually consider this business? What education would you need to run this business? Would training be helpful? Etc.What are the positives and negatives of running this business?(This may need more than one screen!)
9Resources Site any sources used for information! Websites People Books etc.