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Six Major Trends in Journalism Project for Excellence in Journalism, State of the News Media 2011 * *

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Presentation on theme: "Six Major Trends in Journalism Project for Excellence in Journalism, State of the News Media 2011 * *"— Presentation transcript:

1 Six Major Trends in Journalism Project for Excellence in Journalism, State of the News Media 2011 * *

2 The news industry is turning to executives from outside. – As we learn more about both web economics and consumer behavior, the unbundling of news seems increasingly central to journalisms future.

3 2. Less progress has been made charging for news than predicted, but there are some signs of willingness to pay. – The future of New and Old Media are more tied together than some may think.

4 3. If anything, the metrics of online news have become more confused, not less. – The notion that the news media are shrinking is mistaken.

5 4. Local news remains the vast untapped territory. – Technology is further shifting power to newsmakers, and the newest way is through their ability to control the initial accounts of events.

6 5. The new conventional wisdom is that the economic model for news will be made up of many smaller and more complex revenue sources than before. – The ranks of self-interested information providers are now growing rapidly and news organizations must define their relationship to them.

7 6. The bailout of the auto industry helped with the medias modest recovery in – When it comes to audience numbers online, traditional media content still prevails, which means the cutbacks in old media heavily impact what the public is learning through the new.


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