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A DISTRIBUTED TECHNOLOGIES COMPANY A P2P SOLUTIONS COMPANY P2P SEARCH MARKETING (SEM & SEO) AWARDS AND INDUSTRY LEADERSHIP 2008 DCIA Groundbreaker Product.

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Presentation on theme: "A DISTRIBUTED TECHNOLOGIES COMPANY A P2P SOLUTIONS COMPANY P2P SEARCH MARKETING (SEM & SEO) AWARDS AND INDUSTRY LEADERSHIP 2008 DCIA Groundbreaker Product."— Presentation transcript:

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2 A DISTRIBUTED TECHNOLOGIES COMPANY A P2P SOLUTIONS COMPANY P2P SEARCH MARKETING (SEM & SEO) AWARDS AND INDUSTRY LEADERSHIP 2008 DCIA Groundbreaker Product of the Year at the P2P Summit at CES LIVE CONTENT DELIVERY BUSINESS INTELLIGENCE WHO WE ARE

3 FIRST PAY-PER-CLICK FOR P2P SEARCH

4 P2PWORDS Search Marketing is like Google Adwords for P2P. Here Spiral Frog is Advertising on Google under the keyword 50 Cent Ayo Technology We do the same where people are actually looking to consume the content after they hear it on the radio, MTV, or social networks like myspace. We feel this is the true point of engagement and consumption worth branding today, and the least crowded space, P2P Search. P2Pwords IS LIKE GOOGLE ADWORDS FOR P2P BUT THE AD IS THE SEARCH RESULT

5 STEP 1STEP 2STEP 3 BRANDED EXPERIENCE POST-CLICK MARKETING BRANDED SEARCH RESULT PRE-CLICK MARKETING SEARCH

6 STEP 1STEP 2STEP 3 SEARCHIMPRESSION CLICK THROUGH ADwords

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8 TRENDS 2009 CASE STUDIES P2Pwords Phase II

9 TRENDS 2009

10 SEM + SEO

11 MAJOR ADVERTISERS DO NOT WANT TO BE AROUND CONTENT MAJOR ADVERTISERS WANT TO BE THE CONTENT

12 RELEVANC E

13 EXISTING LIFESTYLE

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15 CULTURE OF AD- AVOIDANCE TV RADIO ONLINE

16 EXAMPLE RADIO PROMO DOLLARS ARE SPENT ON PRIME PLACEMENT

17 WEB SEARCHP2P SEARCH

18 WEB SEARCHP2P SEARCH 45 Billion Searches Per month 3-4 protocols 12+apps AVERAGE AT LEAST 10 RESULTS PER SEARCH 450 Billion Impressions A MONTH 5.4 Trillion a Year 68% of web bandwidth 80 Million Monthly Unique Visitors US 50% of all computers worldwide have P2P 11 BILLION SEARCHES A MONTH (3-4 sites) MAXIMUM OF 11 IMPRESSIONS PER SEARCH 121 Billion Impressions A MONTH 1.45 Trillion a Year 32% of web bandwidth 250 Million Internet Visitors U.S. 100% of all computers

19 WEB SEARCHP2P SEARCH

20 WEB SEARCHP2P SEARCH

21 WEB SEARCHP2P SEARCH OUR DISPLAY ADS ARE CONTENT BASED REAL SEARCH RESULTS HIGHER CTR DRIVE MORE TRAFFIC

22 WEB SEARCHP2P SEARCH

23 SEM+SEO=

24 MAJOR GLOBAL BRANDS MAJOR CONTENT PROVIDERS

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28 50 CENT VITAMIN WATER CAMPAIGN

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30 RGX PURE 50 BODYSPRAY CAMPAIGN

31 PEPSI TAVA DISCOVER MUSIC

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33 FUSING BRANDS WITH CONTENT TO REACH AN AUDIENCE

34 THANK YOU FOR MORE INFORMATION PLEASE VISIT US


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