Example Network Efficiency – SBS Live Olympics 8/08 Over 12,000 simultaneous viewers 1.5Mbps Windows Media Video Over 80% efficiency, over 14Gb/s bandwidth savings Over 40% reduction in server and switching hardware Total Connections Unicast Connections
Other Industry Progress P4P Working Group Live P2P Trials December 2008 Abacast, Solidstate Networks, PPLive, Convivo, Live Station Modified protocol for live technology difference(s) PBPG P2P Best Practices Leveling the playing field for decision makers regarding use of Peer-to-Peer
Full service, commercial quality Hybrid Content Delivery Network (CDN) Most widely-used live commercial P2P solution Hundreds of customers in 16 different countries 47,960,893 plug-in downloads (as of October 1st, 2008) ~10 million end-user hours/month ~6.7 million unique users/month Live and On-demand P2P combined P2P business experience Plug-in Installation, Sales Pitch, Pricing, EU Value Proposition About Abacast
Positioning Statement Abacast offers the most options in the industry to distribute and monetize rich media, including live video, online radio, and video-on-demand.
The most choices for delivery Live and On-Demand content types Hybrid delivery - Single-source (Unicast), multi-source (P2P) Windows, Flash, MP3, H.264 formats plus others Flexible delivery options Mix and match based on content value, customer type, content type, or business model Key Value Propositions – Publisher/Broadcaster
Key Value Propositions (contd) Real-time QoS leads to higher quality connections Abacast has proven higher quality stream connections than standard unicast stream technology. Smart Analytics Real time and historical metrics Closed system, can measure client perf and behavior
Key Value Propositions (contd) Seamless support for Live Event plus Archive After-event archive typically gets >5x traffic of live event Single vendor, single console for live and on-demand content management and reporting
Key Value Propositions (contd) Extremely Efficient No expensive equipment Significantly less IT staff time More efficient than hardware Multicast Drastically less expensive and unlike traditional hardware multicasting, it really works! All the benefits of Multicast and Edge Serving without any of the setup time, hassle, or expense.
Corp Strategy Position Abacast as The Most Complete Hybrid CDN Focused on providing complete solutions Specialists in Hybrid CDN Client Installs, Sales Pitch, Pricing, EU Value Proposition, Increase Margins Everything white-labeled Exploit first mover advantage of unified live/on- demand peer-assisted delivery