Presentation on theme: "INTERNATIONAL TOURISM AND THE CUBAN ECONOMY. Three Stages Of Tourism Development 1915 – 1930 nearness to USA East coast; good sanitary conditions; Prohibition."— Presentation transcript:
Three Stages Of Tourism Development 1915 – 1930 nearness to USA East coast; good sanitary conditions; Prohibition Act 1950 – 1958 linked to USA mafia business for gambling, prostitution & drugs 1990 – 2000 searching news paths for tourism development
Tourism Development In The 90´ 19902000Annual growth International arrivals (000) 340 177418 % Gross Revenues (million usd) 243 195223 % Rooms for international tourism 12 9OO35 29311 %
Impact On The National Economy 19901999 Tourism income as % of total income in the balance of payments 4%43% Tourism purchase in local market as percent of all purchases 17%61% Direct employment (000)48100 Indirect employment (000)30200
Americans tourists travels to Cuba In the last four decades USA Administrations prohibited Americans to travel to Cuba – it is estimated that those measures inhibit 25 million to visit the island. These prohibitions affected the Cuban tourism and cruisers trade for $15.7 billion. By alternatives routes and means 77 000 Americans visited Cuba last year.
Actions suggested for the Caribbean region Coordination of pricing policies for tourism services. Creation of regional airlines. Establishing of strategic alliances regarding development of new tourism products. Multidestination promotion, building on strength + differences of participating countries & encouraging turoperators in these programs.
Subsequent analysis of the tourism annex proposal shall be oriented to increase its helpfulness to developing countries regarding the threats of globalization
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