3Meaning of Multimedia Originally Today Two or more different media Products, processes, applications, and interactivityTeacher Note:Originally, the term multimedia meant making a presentation using two or more means of media such as using digital and slide projectors to make a presentation.Today, multimedia commonly applies to an extensive range of computer-related products, processes, and applications that incorporates interactive experiences such as going to a video rental store reviewing a movie clip and then renting the movie.
5Growth of MultimediaMultimedia first emerged in the 1980s when desktop computers became more prevalent in businesses, schools, and homes.Growth in multimedia exploded significantly as technology improved, allowing animation, complex graphics, sound files, and video clips to be included in presentations.
7Multimedia Software Today Originally Many Limited Teacher Note: Originally, because of the wide variety of computer systems and operating systems software, no set standards for multimedia were created; therefore, multimedia software development was limited.Development of industry standards overcame this barrier and many companies started to develop new multimedia software.
8Large files created by multimedia OriginallyLimited internal and external storage mediums.Limited multimedia effectiveness due to processor speeds and RAM sizes.TodayFaster processorsAudio cardsVideo cards, CDs, DVDs and flash jump drives.Teacher Note:Another major barrier was the large files that multimedia created and the limited internal and external storage mediums.Computer processor speeds as well as RAM sizes also limited multimedia effectiveness.These major obstacles were overcome through the advancement of computing speeds, audio cards, video cards and the development of CDs, DVDs and flash jump drives.
10Business Uses of Multimedia Presentations are customized for possible outcomes to:InformMotivatePersuadeSellTeachTrainBusinesses and organizations use multimedia for marketing, training, and presentations purposes.Teacher Note:Today’s businesses and organizations use multimedia for marketing, training, and presentations purposes. Communication is the common denominator in all of the uses. Presentations are fine tuned based on the desired outcome to:InformMotivateSellTeachTrain
11Advantages of businesses using multimedia Enhance communication.Add positive visual appeal to presentations.Provides entertainment.Teacher Note:In today’s fast-paced business world, communication is essential. By using the advanced features of multimedia, companies can enhance their communication with associates.Multimedia adds a positive visual appeal to presentations also provides entertainment.