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News and Newsletter Dissemination Elena M. Padilla, MS Reference Librarian Takeda Pharmaceuticals International Special Libraries Association Pharmaceutical.

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Presentation on theme: "News and Newsletter Dissemination Elena M. Padilla, MS Reference Librarian Takeda Pharmaceuticals International Special Libraries Association Pharmaceutical."— Presentation transcript:

1 News and Newsletter Dissemination Elena M. Padilla, MS Reference Librarian Takeda Pharmaceuticals International Special Libraries Association Pharmaceutical & Health Technology Division Spring Meeting Orlando, FL April 10-11, 2011

2 Current Format Word file, distributed in-line via Outlook Content is typical of Pharma, e.g. news, clinical literature Each newsletter theme is based on TA Schedule varies from weekly to monthly

3 Why Change? Format was designed with vendors/content providers offered TOCs, alerts, etc. Vendors/content providers now offer RSS content The latter would make it easier for back-ups to cover a newsletter Current process is time/labor intensive for formatting

4 Selection Criteria One application Integrated with RSS feeds (feed reader) Real-time feed updating Desktop publishing capabilities Significant time savings Easy to distribute ( ) Archiving Statistics

5 Experience with Implementation Version trialed is not what was delivered Users unhappy with change / new workflow Labor and time increased (w/new version of the tool) Unfamiliarity with RSS Vendor very receptive to helping us resolve issues

6 Questions?


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