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Catching Up With Our Clients. David Bonebrake, LSNTAP Hugh Calkins, Pine Tree Legal Assistance Kathleen Caldwell, Pine Tree Legal Assistance Dave Mallon,

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Presentation on theme: "Catching Up With Our Clients. David Bonebrake, LSNTAP Hugh Calkins, Pine Tree Legal Assistance Kathleen Caldwell, Pine Tree Legal Assistance Dave Mallon,"— Presentation transcript:

1 Catching Up With Our Clients

2 David Bonebrake, LSNTAP Hugh Calkins, Pine Tree Legal Assistance Kathleen Caldwell, Pine Tree Legal Assistance Dave Mallon, iKnow Web Design

3 Why Mobile Matters Making Sense of Mobile PTLA Project


5 1. People (including your clients) are using it. 2. Its only getting bigger.


7 (The challenge is creating a quality user experience)

8 As of July 2009, how many Americans were actively using the mobile web? *Active = accessing it at least monthly.

9 With the mobile web, the early adoption demographics are much different.

10 .

11 As processor speeds increase and full graphics systems get embedded onto single chips, phones will soon be able to embody a PC experience as soon as they get near a flat screen TV and a keyboard. -Steve Rubel meaningles

12 The mobile browser landscape is an absolute mess, but its improving Going forward, most new touch phones will use a WebKit- based browser. Thats good.


14 Surprising high mobile usage – and its increasing rapidly. Early adopters of mobile technology do not fit the typical early-adopter profile: users are younger and are people of color. Devices, browsers, and connections are improving


16 Feature Phones Smartphones Touch Phones

17 Carriers provide mobile services and maintain networks. They provide customers contracts or prepaid plans. Networks carry wireless signals. Different generations of networks: 2G, 3G, and 4G

18 Platforms: Java ME, Blackberry, iPhone, and Android. Operating Systems: Mac OS X, Android, Symbian and Windows Mobile

19 SMS Mobile Websites Mobile Web Applications Native Applications

20 Personal to the user Capable of sending and receiving information at all times Goes everywhere

21 Mobile Devices: -Have tiny displays -Utilize poor browsers -Suffer from flaky connections

22 Adapt to the mobile context - dont just repurpose your existing site.














36 …to here. Think small We eliminated: graphics fillable forms and.pdfs all long pages that require a lot of scrolling most videos left-hand navigation

37 Again, eliminate all long, complicated content Then, think about the kinds of information mobile users might be browsing for (e.g. baseball scores, flight schedule updates). What is our equivalent?




41 Eliminate left-hand navigation cut text to ¼ of original length (or less); retain only most essential information move phone link to top of abbreviated page convert all phone numbers into links


43 Choose content that is already brief or that can be easily edited down Choose content that a mobile user would be more likely to be looking for on mobile device, rather than on a desktop browser



46 Who is our most likely audience? Duh–uh-uh



49 Even better

50 Same questions: What kinds of information might people being looking for on their mobile devices? What topics can we address reasonably well in a small space? How to distill messages down? What formatting to use to avoid too much scrolling?

51 Starting with Maine Attorney Generals Consumer Guide on Your Rights When Buying a Used Vehicle - a very dense 22 page.pdf – we came up with 8 basic tips that a buyer could easily skim while at the used car lot: contact the prior owner have a mechanic you trust check the car, etc.



54 Yes, its annoying but LSC says you have to do it. Youre getting toward the finish line and youve had it up to HERE with this project. Put some thought and effort into it, anyway.

55 iPhones were doing a really funny thing with our phone # links. Some phones werent recognizing characters like é and ñ Although we had loaded things up with phone links, they wanted more. We could test a lot of devices efficiently, at the same time, and compare results.

56 The Right Tools For The Job Notepad or the editor of your choice Firefox (with addons) a) Firebug b) Useragent Switcher Mobile emulators a) Opera mini b) Real devices

57 Inspect and edit HTML elements Edit CSS and see effects instantly Detailed error reporting Firebug

58 Default user agent Openwave user agent

59 CODING XHTML-MP (mobile profile) XHTML is a stricter version of HTML All tags must be closed a) This is correct b) This is not Attribute values quoted a) Case sensitive a) Correct b) Incorrect Must include XML declaration and doctype

60 XHTML-MP sample Your Title Hello World!

61 Keep It Simple a) Use markup to indicate structure - headings and lists b) No floats or absolute positioning c) Use percentages and em units for dimensions d) Keep margins and padding to a minimum e) Stylesheet support varies. Make sure your site is presentable without styles. f) Images should be small and lightweight g) Do not rely on JavaScript. Support varies.

62 Device Detection a) Identify visitors by device type Iphone, Nokia, Opera Mini, Vodafone, Android, PalmOS, Kindle, Up.Link, Symbian, SymbianOS, MIDP, NetFront,, AvantGo, Windows CE, PIE, BlackBerry b) Re-direct to mobile site c) Detection takes place on the server d) Useragent string: (Openwave) OPWV-SDK/62 UP.Browser/ (GUI) MMP/2.0 – Zope example

63 VIDEO Use audio and video to deliver more complex content. Limitations of devices On-screen text may be hard to read Keep file sizes small Mostly useful for smartphones

64 SOME THINGS WE LEARNED Telephone links 774-8211 Unicode limitations Character set often limited by geographic region Keep content scrolling to a minimum Difficulty in linking to external sources Test, test, test

65 mobiReady: LSNTAP Mobile Web Reading Room: _Room LawHelp Resources Drupal Resources

66 How can the mobile web be used to help legal aid clients and advocates? What happens in few years? Does almost everyone have carry a powerful mobile device? Other questions and comments?

67 David Bonebrake – Hugh Calkins - Kathleen Caldwell - Dave Mallon -- For Law Help Questions – For Drupal Questions --

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