Cant Persuade Everyone Harris PollPercent answering true Oct. 2004 Saddam Hussein helped plan and support the hijackers who attacked the U.S. on September 11, 2001. 41% Iraq had weapons of mass destruction when the U.S. invaded. 38% Several of the hijackers who attacked the U.S. on September 11 were Iraqis. 37%
Slogans for Persuadables Strongly agree / Not so strongly agree
Philosophy for Persuadables Rating on scale of 0-10
Darth Vader Agrees: The best way to communicate values is to use words and phrases that no Coke- drinking, apple-pie eating American could disagree with. Family. Freedom. Opportunity. Responsibility. Community. These are the true American values.
Darth Vader Agrees: Talk about the principles of democracy and justice and explain how they fit into your policies. The public is ready for a philosophical discussion if you link philosophy to their day-to-day concerns.
Darth Vader Agrees: Do not be afraid to wax poetic about the link between American icons of freedom and opportunity and the very legislation that you are discussing. It will not seem trite. It will not appear sordid.