Presentation is loading. Please wait.

Presentation is loading. Please wait.

How to build a successful eBusiness. The Internet changes nothing… A successful eBusiness is a successful business.

Similar presentations


Presentation on theme: "How to build a successful eBusiness. The Internet changes nothing… A successful eBusiness is a successful business."— Presentation transcript:

1 How to build a successful eBusiness

2 The Internet changes nothing… A successful eBusiness is a successful business

3 A successful business satisfies an un-met customer need

4 Needs are… – A better deal – More convenient service – Better quality or specification Rational – To feel admired, smart, secure, loved, happy, valued – To avoid pain, fear, responsibility – e.g. low cost airlines – e.g. iPod Emotional Recognised Latent

5 The Internet changes everything Galactic network concept @ MIT ARPA NET OSI 1960s1970s1980s1990 TCP/IP - protocol of choice 1995 The Epoch of Belief & The Epoch of Incredulity 2000 The Golden Age 2005 // …eventually

6 ? ? Less More Lucky Smart On the wall @ MIT…

7 Its funny, the harder I work the luckier I get - SAM GOLDWYN

8 What Un-met Needs? Explore, Find, Fulfill goods, services people, information Promote & Share Communicate Service my account, my booking

9 Being Smart CREATIONSTEWARDSHIP VS Possibilities Models Evolving Structures Unpredictable Results Barriers To Change Structures That Work Predictable Results Whats MISSING Whats NOT WORKING

10


Download ppt "How to build a successful eBusiness. The Internet changes nothing… A successful eBusiness is a successful business."

Similar presentations


Ads by Google