1. Smoking Health Psychology

2. 1950s Ads

3. Types of Advertising TV, Radio Magazines, Newspapers Billboards

4. Who Smokes? Adults in U.S.: –__% smoke –__% former smokers –50% never smoked

5. Gender & Smoking 1965: gender gap- 51% men __% women 1996: AgeMale%Female % 18-2428.822.9 25-3430.227.3 35-4432.027.4 45-6429.223.0

6. Government Action 1965- Surgeon general's warnings on all packages 1971- broadcast advertising banned 1990- smoking banned on buses & domestic flights 1994- Mississippi filed 1st of state lawsuits for smokers' Medicaid bills 1998- Cigarette industry: $_________ to state gov.s

7. State Action US Taxes: –Federal: 39¢ per pack –________________ –__________________________________________ Other countries: –__________________

8. Smoking in Alabama

9. Anti-Smoking Ads

10. Smoking & Movies Movie heroes _________________ smoke than in real life US youngsters: ___ movies/wk __ smoking episodes each Teens: favorite star smokes, _____________________ ________ show tobacco use, including PG or PG-13

11. Preparing to Quit 1.Know why you want to quit 2.Set a quit date within the next 2 weeks 3.Avoid smoking in your regular places 4.Assemble a "quitting team" 5.Stock up on smoking substitutes 6.Figure out how to say no 7.Draw up a reward schedule

12. Quitting 1.Check out nicotine replacement therapy 2.Throw out all smoking materials 3.Stop smoking completely 4.Drink decaffeinated beverages 5.Avoid drinking alcohol 6.Stay away from smokers/smoking 7.Use relaxation techniques 8.Don't worry about weight gain