1. Advocacy Is Every Day CASL Annual Conference November 8, 2010

2. AASL L4L Coordinator Advocacy Is Every Day 2010 CASL conference New England: Irene Kwidzinski, Library Media Specialist, CASL Professional Development Team and CASL Ning, LM Student-Teacher Supervisor for Southern Connecticut State University, kwidz@me.comkwidz@me.com

3. Advocacy: What is it? Advocacy Is Every Day 2010 CASL conference “Active support of a cause or course of action.”

4. Advocacy vs PR Advocacy Is Every Day 2010 CASL conference On-going process of building partnerships so that others will act for and with you, turning passive support into educated action for the library media program. It begins with a vision and a plan for the library media program that is then matched to the agenda and priorities of stakeholders. Developed by the AASL Advocacy Special Committee One-way communication of getting the message across: who we are what we do when and where and for whom

5. Advocacy: Types Advocacy Is Every Day 2010 CASL conference Legislative Frontline

6. Advocacy: Two simple concepts Advocacy Is Every Day 2010 CASL conference Value of libraries Value of library employees Advocacy is simply the way to share that with others.

7. Advocacy: A state of mind Advocacy Is Every Day 2010 CASL conference source

8. Advocacy: The power of positive thinking Advocacy Is Every Day 2010 CASL conference Graphic designed by Louis Henry Mitchell for Standards for the 21 st -Century Learner in Action by the American Association of School Librarians, a division of the American Library Association, copyright ｩ 2009 American Library Association. Used with permission. Dispositions are “Ongoing beliefs and attitudes that guide thinking and intellectual behavior. Often referred to as habits of mind or tendencies to respond to situations in a certain way.” Standards for the 21st-Century Learner IN ACTION

9. Advocacy: The power of positive thinking Advocacy Is Every Day 2010 CASL conference Excerpted from Standards for the 21 st -Century Learner by the American Association of School Librarians, a division of the American Library Association, copyright ｩ 2007 American Library Association. Used with permission. 3.2.1 Demonstrate leadership and confidence by presenting ideas to others in both formal and informal situations. 1.2.7Display persistence by continuing to pursue information to gain a broad perspective.

10. Advocacy: The power of positive thinking Advocacy Is Every Day 2010 CASL conference Excerpted from Standards for the 21 st -Century Learner by the American Association of School Librarians, a division of the American Library Association, copyright ｩ 2007 American Library Association. Used with permission. Standard 4: Learners use skills, resources, and tools to pursue personal and aesthetic growth.

11. Advocacy: Strategies Advocacy Is Every Day 2010 CASL conference

12. Advocacy: Strategies Advocacy Is Every Day 2010 CASL conference Two Dozen Fun and Effective Strategies for Frontline Advocacy for School Libraries

13. Advocacy: Strategies Advocacy Is Every Day 2010 CASL conference 2011 NESLA Leadership ConferenceNESLA Saturday, February 5 SERESC, Bedford NH Topic: Advocacy

14. Advocacy: Strategies Advocacy Is Every Day 2010 CASL conference Professional Development at the annual state conference Professional Development workshops CASL web page, listserv and ningweb pagelistserv ning ARTICLE II: PURPOSE The purpose of the Association is to provide leadership in 1.defining, interpreting, and promoting to the general public educational library media programs in Connecticut; 2.serving as a cooperative agency bringing together the profession, the State Department of Education, regional associations, national associations, and the general public concerned about and interested in educational library media programs, and 3.encouraging professional development of media personnel and the instruction of the general public.

15. Advocacy: A Quote Advocacy Is Every Day 2010 CASL conference “Anyone who thinks that they are so small or insignificant to be effective …. …. has never been in bed with a mosquito!”

16. Resources Advocacy Is Every Day 2010 CASL conference AASL Issues & Advocacy page AASL Advocacy Tip of the Day ALA Issues & Advocacy page Quotable Facts About America’s Libraries 2010 ALA Resolution: School Libraries and Librarians are Critical to Educational Success

17. Resources Advocacy Is Every Day 2010 CASL conference ALA’s Advocacy University ALA Frontline Advocacy for School Libraries Toolkit ALA Library Snapshot Day AASL School Library Month Advocacy workshop handouts from past conferences

18. Resources Advocacy Is Every Day 2010 CASL conference Preparing for a Budget Presentation: A Checklist Colorado’s Advocacy Toolkit The ALA Advocacy Action Plan Workbook ALA Library Advocate’s Handbook Say the Right Thing: Winning Strategies for Talking to the Press by Patricia Glass Schuman, SLJ 1998

19. Resources Advocacy Is Every Day 2010 CASL conference Please feel free to contact me kwidz@me.com kwidz@me.com