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Sony PlayStation Company From: “PlayStation” By: Gabrielle Williams From: “PlayStation” By: Gabrielle Williams.

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Presentation on theme: "Sony PlayStation Company From: “PlayStation” By: Gabrielle Williams From: “PlayStation” By: Gabrielle Williams."— Presentation transcript:

1 Sony PlayStation Company From: “PlayStation” By: Gabrielle Williams From: “PlayStation” By: Gabrielle Williams

2 Ken Kutaragi “The Father of PlayStation” System G Wanted to integrate into the Famicom Neither Sony nor Nintendo were interested Ken Kutaragi “The Father of PlayStation” System G Wanted to integrate into the Famicom Neither Sony nor Nintendo were interested History of PlayStation

3 Beginnings of PlayStation Nintendo and Sony make partnership First work: Project PlayStation Used a built in CD-ROM Drive Revolutionary for its time Nintendo breaks contract Sony countered Used System G in their PlayStation Groundbreaking 3-dimensional graphics Nintendo and Sony make partnership First work: Project PlayStation Used a built in CD-ROM Drive Revolutionary for its time Nintendo breaks contract Sony countered Used System G in their PlayStation Groundbreaking 3-dimensional graphics

4 Launch of PlayStation Goal: sell 100,000 units in the first day Not a multimedia player, just a game machine Namco Ridge Racer: first game for PS1 NHL Faceoff Had five different camera angles Had fans act different ways depending on home or away games Goal: sell 100,000 units in the first day Not a multimedia player, just a game machine Namco Ridge Racer: first game for PS1 NHL Faceoff Had five different camera angles Had fans act different ways depending on home or away games

5 Keeping it Alive Had to find ways to keep interest in the PlayStation while they developed PS2 Began marketing to different age groups Re-released old games as “Classics” Charging half the price 1995-2000 800 game titles made 80 million PlayStations sold Had to find ways to keep interest in the PlayStation while they developed PS2 Began marketing to different age groups Re-released old games as “Classics” Charging half the price 1995-2000 800 game titles made 80 million PlayStations sold

6 New System: PlayStation 2 New components 128 bit chip Called “emotion engine” New laser module CD and DVD Player Optical port to plug into speakers Expansion port for high speed connection For digital cameras or external hard drives. New components 128 bit chip Called “emotion engine” New laser module CD and DVD Player Optical port to plug into speakers Expansion port for high speed connection For digital cameras or external hard drives.

7 Continued Success Why is PS2 still so popular? Gamers can play both PS and PS2 games on it Same generation consoles, original X-box and Gamecube, are no longer produced. Cheaper prices: now $130 DVD Tie-ins Still new games being produced for PS2 Why is PS2 still so popular? Gamers can play both PS and PS2 games on it Same generation consoles, original X-box and Gamecube, are no longer produced. Cheaper prices: now $130 DVD Tie-ins Still new games being produced for PS2

8 PS3: A New Generation of Gaming Major contributions Internet linked supercomputer Has digital server for living room BluRay disc Holds five times as much as DVD First to integrate (X-box 360 still uses DVD) New cell microprocessor More powerful than most home computers Major contributions Internet linked supercomputer Has digital server for living room BluRay disc Holds five times as much as DVD First to integrate (X-box 360 still uses DVD) New cell microprocessor More powerful than most home computers

9 PS3 Setbacks Many delays for release Problems with copy protection of BluRay disc Limited production for holiday season Problems with producing laser to read BluRay Once released had many technical glitches running old games on new machine Cost: $599 X-box’s head start Shared success Many delays for release Problems with copy protection of BluRay disc Limited production for holiday season Problems with producing laser to read BluRay Once released had many technical glitches running old games on new machine Cost: $599 X-box’s head start Shared success

10 PlayStation Portable (PSP) Has gaming, music, video, and photo capabilities Improvements to new version Video port for TV and double memory Slimmer with more colors Ease of use? New Direction “My Stylist” Wardrobe organizer Has gaming, music, video, and photo capabilities Improvements to new version Video port for TV and double memory Slimmer with more colors Ease of use? New Direction “My Stylist” Wardrobe organizer

11 Online gaming: EverQuest 3-D fantasy MMORPG (massively multiplayer online role playing game) First commercially successful MMORPG Developed by Sony Online Entertainment Uses 47 servers Expansions and graphics overhauls 24 hour staff Game coders on call 3-D fantasy MMORPG (massively multiplayer online role playing game) First commercially successful MMORPG Developed by Sony Online Entertainment Uses 47 servers Expansions and graphics overhauls 24 hour staff Game coders on call

12 Sony: Past, Present, and Future PlayStation started with one man, but grew to an empire By 2002, game unit of Sony made up 10% of profits PlayStation 3 still not meeting expectations Change in leadership Ken Kutaragi is replaced by his former second in command Kazuo Hirai Hirai is expected to lead the Sony PlayStation Company into many better years to come. PlayStation started with one man, but grew to an empire By 2002, game unit of Sony made up 10% of profits PlayStation 3 still not meeting expectations Change in leadership Ken Kutaragi is replaced by his former second in command Kazuo Hirai Hirai is expected to lead the Sony PlayStation Company into many better years to come.


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