Presentation on theme: "Social Tools: More than just a good time Presented by: Jenn Horwath Cynthia Williamson Mohawk."— Presentation transcript:
Social Tools: More than just a good time Presented by: Jenn Horwath Cynthia Williamson Library @ Mohawk
Agenda Definitions Social Tools In Action @ Mohawk Strategic Priority Achieved Features/Benefits of Software, iPoodles? Info to Go Lessons Learned
Definitions Social Tools: Web as platform Encourage collaboration, information sharing online and in real-time User-created content (many-to-many communication) Strategic priorities: Agreed upon by library lead team Essential services that fulfill mission of Library
Strategic Priorities Supporting Exploration and Use of Emerging Technologies Learning enhancement: the library will leverage relevant and emerging technologies in the creation of evolving service options Be involved, proactive and responsive within the rapidly changing information and knowledge economy Use technology for maximum advantage Improve communications
Library newsletter: TheBRAIN_blog (Sept. 2003) Staff information sharing: BRAIN Trust (Sept. 2003) Library classes: Research Skills Instruction blog (Feb. 2004) Social Tool: Blogs Blogs in action @ Mohawk
Key features of blogging software Easy to update: Many staff members can contribute Can post frequently b/c its quick & easy Broadcast functionality included (RSS) Instant CMS: includes archive, search functionality, recent post listing, etc. Comments feature included
Social tool: Blogs Achieves Strategic Priorities Library outreach, communication with users Information literacy Cost efficient – free!
Info to Go BRAIN_blog Use free Blogger.com Post to it every 2 weeks Functionality used: archive, links, comments activated but not actively encouraged Try it: http://www.blogger.comhttp://www.blogger.com
Info to Go Research Skills Instruction blog Use Wordpress.com (also available: Wordpress.org – downloadable) Why 2 different blogs? Can add files in Wordpress – Blogger no longer supports this function. Try it: http://www.wordpress.comhttp://www.wordpress.com
iPoodles? Service drives technology Only features necessary to service are utilized
Lessons Learned BRAIN Trust fizzled – too many places to look BRAIN_blog & Research Skills Instruction blog worked – use technology to match priority instead of other way around BRAIN_blog visits have risen 23% since last year – from 150/month at inception to over 300 month. External vs. Internal hosting: examine your IT support first.
Social Bookmarking in Action @ Mohawk Information services staff use FURL to recommend websites to add to the library collection FURL Shared del.icio.us account for Net Generation study
Social Bookmarking Software Key Features: Easy to add website with comments and clippings FURL allows standard subject headings Add tags and/or ratings (or not) FURL catches duplicate posts Del.cio.us allows posts without a login, easier to maintain more than one account
Social Tool: Social Bookmarking Strategic Priorities Achieved Improved communication, more efficient than email Easy collaboration; inspiring Free (closer to beer than kittens) Communication
FURL Staff Furl website, include a suggestion for subject area; comments about why site is useful; clipping (from website or other recommendation) CM Librarian receives email when FURL account is used CM Librarian can easily see what needs to be vetted, leave messages for cataloguers Cataloguers can easily see what needs to be done
Del.icio.us Jenn and I share a Del.icio.us account to collect research on Net Generation (findings coming to a session near you somewhere, sometime!)Del.icio.us Post interesting websites and documents to our Netgen study Del.icio.us account Web research is all in one place Include comments and reasons for posting
Info to Go Its 1-2-3 to set up a FURL or del.icio.us account Share passwords Training sessions for reluctant adopters Lead by example
IPoodles? Why isnt one of Mohawks portal groups sufficient? No logging in & finding a folder One click FURL feature makes it really easy to recommend a website, no cutting & pasting, no remembering to send it some time Why not just email? Recommendations not stuck in CM Librarians inbox but in an archive for everyone to see
Lessons Learned FURL easy to use; easy to learn, much better staff use than the Reference wiki…Why? Its easier? Ongoing, training and encouraging required.
Social Tool: Podcasting Podcasting in action @ Mohawk The BRAINcast Every 2 weeks Always feature Library or online research tools (catalogue, ebooks, etc.)
Social Tool – Podcasting Strategic Priorities Achieved Information literacy instruction Outreach Expertise
Key features of podcasting software Audio file Hosting RSS feeds Web page/Blog
Info to Go First create audio: Audacity (free!), Adobe Audition, GarageBand, Pro Tools, etc. Audacity Adobe Audition GarageBandPro Tools Then choose hosting solution: Internal – your own servers External – Internet Archive, free and for fee options Create your RSS feed: Poderator, Feedburner, Roll your own PoderatorFeedburner
Info to Go Use all-in-one solution: Hosting, RSS feed creation, blog/web site, recording (some) Libsyn, Ourmedia, Odeo, Podomatic LibsynOurmediaOdeoPodomatic Add music and sound effects: Podsafe Music Network Freesound Open Media Directory Uhort More
Info to Go Add it to iTunes directory: http://www.apple.co m/itunes/store/podc aststechspecs.html http://www.apple.co m/itunes/store/podc aststechspecs.html
iPoodles? Technology drove the service at the outset - how can we use podcasting? But…one more access point for tutorials cant be a bad thing Expertise gained can be used in college conferences and to assist faculty
Lessons Learned Easy to set up! Dont expect instant audience or buy-in Factor in the time for creation and production
Social Tool: Wiki According to Wikipedia, A wiki is a website that allows the visitors themselves to easily add, remove, and otherwise edit and change available content... Strategies met: Collaboration Improved strategic collection development Build a faculty liaison aid Free (more like kittens than beer)
Wikis in Action @ Mohawk Two wikis Used in-house, not for public (yet) Collection and Access Management Sharing policies, collection profiles, new title lists, weeding statistics Reference Schedules, reference questions, issues & debates
Key Features: Mediawiki Mediawiki - Needs server & some programming skills for set- up Highly customizable No programming skills to build and edit but not easy at first Problems: We needed I.T. for server & set-up Lack of control over format and access. Had to ask I.T. personnel to add pictures!
Key Features: PB Wiki Decided to go it on our own and use PB Wiki We control access, not I.T. Good first wiki, templates & help available Easy to edit (relatively speaking for non-techies!) Easy to add pictures, upload files History. Its easy to revert to old pages. Use it to store statistics! New CAM wiki
Info to Go Media Wiki: If you have a server and some programming skills, try Media Wiki, its free, robust. PB Wiki: If you dont have a server, try PB Wiki, web- based, templates available, good help forum, easy starting place.
IPoodles? Why isnt an in-house group sufficient? no control over what goes where, what appears & what doesnt only members, can never be public
Lessons Learned Regrets, Ive had a few….. Its about collaboration, dont keep it to yourself Remember perpetual beta Training and encouraging Collaboration vs. collectivism (wikiality)
Social Tool: Instant Messenger IM in action @ Mohawk Use Trillian and monitor Yahoo!, MSN and AOL (began Feb. 2005) Offered 8.30am – 9pm M-F, S&S 9am-5pm Monitored by staff at less busy e-Library desk Buddy name: braintogo Promoted by signage, web site, campus newspaper. Uptake has been slow – 41 transactions (vs. 60 in virtual reference service) from Sept. – Dec. 06 – a slow rise in usage
Social tool: Instant Messenger Strategic Priorities Achieved Reference service anytime, anywhere Focus on our users – students are comfortable with this technology See: Pew studies – How Americans Use Instant Messaging and The Rise of the Instant Message Generation [74% of teens with Internet access have used IM]How Americans Use Instant MessagingThe Rise of the Instant Message Generation
Key features of IM service Set up buddy name on Yahoo!, MSN, AOL Monitor many accounts from one interface (Trillian) Easy for all staff to use Free! Logs transactions Meet the students where they are
Info to Go Create identities: Yahoo! http://messenger.yahoo.com/http://messenger.yahoo.com/ MSN http://get.live.com/messenger/overviewhttp://get.live.com/messenger/overview AOL http://www.aim.com/http://www.aim.com/ Google: http://gmail.comhttp://gmail.com
Info to Go Free software client to monitor all accounts: Trillian: http://www.ceruleanstudios.com/http://www.ceruleanstudios.com/ GAIM: http://gaim.sourceforge.net/http://gaim.sourceforge.net/ Meebo: http://www.meebo.com/index- en.htmlhttp://www.meebo.com/index- en.html Set hours of service and staffing Promote
iPoodle? Another service point Impetus to use what the students are using Improvement to current service as more access points
Lessons Learned Promote, promote, promote! Keep aware of new services Dont expect usage stats to skyrocket – (VR stats > IM stats)
Social Tool: Roll Your Own Key features of Ning.com Developers share their apps Can create or steal any one of a range of social tools (photo sharing, bookmark sharing, forum, etc.) Need to know CSS, HTML, PHP in order to customize
Social Tool: Roll Your Own Ning in action @ Mohawk Suggestion Box/User Forum Users can ask a question or answer a question Can see what users are thinking about Staff can intervene and answer or delete questions Top questions are listed
Ning in action @ Mohawk http://librarysuggestionbox.ning.com
Social tool: Roll your own Strategic Priorities Achieved Outreach to users User support
Info to go Ning: www.ning.com (free login)www.ning.com Zoho creator (databases): http://creator.zoho.c om http://creator.zoho.c om
Lessons learned Just launched on Jan. 5 th, 2007 Even though its free, time isnt free! Think about how much time it takes to set up the service.
Social Tool: Bloglines/RSS Reader Key features of Bloglines/RSS Can add RSS feeds for blogs, journals, etc. Keep up to date with late breaking news in library field Can make your list of feeds public Easy for staff to add RSS feeds
Social Tool: Bloglines/RSS Strategic Priorities Achieved Staff training & education Professional development
Bloglines in action @ Mohawk http://www.bloglines.com/public/LibraryMohawk
Bloglines in action at Mohawk Created library account so any staff member can add feeds Added folders for library journals, library blogs, education journals, new titles (ProQuest), new web resources Staff members can read only – dont have to add RSS feeds if they dont want to
Info to go Create a free login at www.bloglines.comwww.bloglines.com Add feeds Let staff know the URL.
Lessons Learned Just because you build it doesnt mean they will come Too many places to look means they wont look
iPoodles? Honestly thought it would be good use of technology!
Parting thoughts Side benefit: Sharing with community about experiences with social tools Mohawk Connections Conference: podcatchers, social bookmarking. In class: blogs, bloglines, RSS feeds Take risks but be prepared for failure
Parting thoughts Internal vs. External hosting: depends on your situation and IT support New applications take a while to catch on among users (blog, chat, etc.)
Next steps Second Life Myspace Explore other IM software (Meebo, GAIM, Unyte) Explore use of Librarything Explore use of Flickr
Want to Know More? Jenns Web 2.0 links: http://del.icio.us/electriclibrarian/web2.0http://del.icio.us/electriclibrarian/web2.0 Cynthias blogroll: http://www.bloglines.com/public/crwbookgirlhttp://www.bloglines.com/public/crwbookgirl Librarian in Blacks Using Blogs in the Library: http://librarianinblack.typepad.com/librarianinblack/2007/01/using_blogs_in_.html http://librarianinblack.typepad.com/librarianinblack/2007/01/using_blogs_in_.html Librarian in Blacks Social Bookmarking for Readers Advisory: http://librarianinblack.typepad.comlibrarianinblack/2007/using_social_bo.html Michael Stephens Librarian 2.0 Description: http://tametheweb.com/2007/01/into_a_new_world_of_librarians.html http://tametheweb.com/2007/01/into_a_new_world_of_librarians.html Michael Habibs Academic Library 2.0: http://mchabib.blogspot.com/2006/08/academic-library-20-concept-models.html Digital Maoism: http://www.edge.org/3rd_culture/lanier06/lanier06_index.htmlhttp://www.edge.org/3rd_culture/lanier06/lanier06_index.html In Print: Farkas, Meridith. Balancing the Online Life. In American Libraries, Jan 2007, vol. 38, issue 1, p. 42-45. Trexler, Sally. Social Bookmarking with Del.icio.us. In Information Searcher, 2006 vol. 16, issue 3, p22-27. Transformative sharing with Instant Messaging, Wikis, Interactive Maps, and Flickr. In Computers in Libraries (cover story), Jan. 2007, vol. 27, issue 1, p. 7-56.