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International project week Marketing communication Target: create a marketing campain for one FiFa Worldcup sponsor using different kinds of media
One in each Happy Meal
Mc Donalds Dream Team 2010
1:0 A hard time for team Hunger
Get a cup? A cup of coffee!
2010 Official FiFa world cup sponsor 2010
Interactive Advertising Sony and McDonalds Photocontest
Contest Concept Make a foto which shows a McDonalds product in a football theme The best foto will win 2 tickets for a Worldcup game and a limited edition Sony camera
Iphone© Application for reserving McDonalds© products - tool, to order products in advance - no more wasted time - free service by Iphone© / McDonalds©
Promotion Chap Advertising. Ads. vs PR Advertising is paid for by a company. See Inspiration diagram. Advertising is paid for by a company. See.
Week 1 Exit Slips In your own words, what is reading fluency and how do you think you get better at it?
4.04 Employ sales-promotion activities to inform or remind customers of business/product.
Employing sales-promotion activities to inform or remind customers of business/product Unit 4 Objective 4.04.
The war of the brands. World Cup ’06: plan About the World Cup About the World Cup About the World Cup ’06 About the World Cup ’06 About the brands About.
Introduction to Sports Marketing. Marketing What is Marketing? – The process of developing, promoting, and distributing products and services to satisfy.
Brew Something New at the Florida International Beer Festival! & Company Your.
Large Format Digital Printing & Branding
Marketing through Sports Using Mainstream Strategies
8-1 Chapter 8 Ambush Marketing Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin.
Promotional Item 1.Pick a promotional item: Print ad Web TV or radio commercial Junk mail Billboard Coupon Sample, etc.
7-1 Chapter 7 Leveraging McGraw-Hill/Irwin©2007 The McGraw-Hill Companies, All Rights Reserved.
7-1 Chapter 7 Leveraging: Activation Of the Sponsorship Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin.
© Prentice Hall, 2005Excellence in Business, Revised Edition Chapter Promotional Strategies.
Promotional Mix Variety of Promotional Methods 2.
“kiss of love… A night of Love Ball…” hosted by Park Plaza On 13 th Feb, 8PM The biggest The biggestEntertainmentExtravaganza of Bengal of.
Achievement Standard 1.4 Exposing the Truth Soccer / Football and the influence of commodification and advertising on society.
THE PROMOTIONAL MIX #66- Roles of Promotional Mix on SER.
Digital technology apply in outdoor Advertising industry ADVERTISING INNOVATION.
Marketing Department UK. Agenda Marketing goals Our role Who we work with Department structure Promotional campaigns –Tex Mex –High Street Focus.
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