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International project week Marketing communication Target: create a marketing campain for one FiFa Worldcup sponsor using different kinds of media
One in each Happy Meal
Mc Donalds Dream Team 2010
1:0 A hard time for team Hunger
Get a cup? A cup of coffee!
2010 Official FiFa world cup sponsor 2010
Interactive Advertising Sony and McDonalds Photocontest
Contest Concept Make a foto which shows a McDonalds product in a football theme The best foto will win 2 tickets for a Worldcup game and a limited edition Sony camera
Iphone© Application for reserving McDonalds© products - tool, to order products in advance - no more wasted time - free service by Iphone© / McDonalds©
Promotional Item 1.Pick a promotional item: Print ad Web TV or radio commercial Junk mail Billboard Coupon Sample, etc.
Week 1 Exit Slips In your own words, what is reading fluency and how do you think you get better at it?
Promotional Mix Variety of Promotional Methods 2.
THE PROMOTIONAL MIX #66- Roles of Promotional Mix on SER.
By Mark Kleersnyder II. Appropriate Use of Image Sizes Deciding which image size is appropriate depends on the application of the image. You need to weigh.
Advanced Marketing. Promotion Defined: Communication used to inform, persuade, or educate a target market about a product/service or business.
WORLD CUP TICKET EXCHANGE World Cup Ticket Exchange MSIT 537 Mike O’Donnell.
Words + picturesPicturesWords Day Day
Advertising. Focus Questions What is a brand? How do companies capture your interest in their products? Why do so many advertisements target young people?
Promotional Strategies Developing a Promotional Mix.
Sell advertising space in printed and electronic materials 4.01.
1 Copyright ©2006 by South-Western, a division of Thomson Learning. All rights reserved Chapter 14 Prepared by Deborah Baker Texas Christian University.
Mc Donald's Fast Food Restaurant Done By: Alia Al-Khater, Reem Fakhroo 9B.
Brew Something New at the Florida International Beer Festival! & Company Your.
What is Marketing? – The process of developing, promoting, and distributing products and services to satisfy customers’ needs and wants.
7-1 Chapter 7 Leveraging: Activation Of the Sponsorship Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin.
4.04 Employ sales-promotion activities to inform or remind customers of business/product.
Marketing through Sports Using Mainstream Strategies
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