1. Investing
CHAPTER 13

2. Chapter 13 Learning Objectives
Describe why you should establish an investment program
Assess how safety, risk, income, growth and liquidity affect your investment decisions
Explain how asset allocation and different investments alternatives affect your investment plan
Recognize the importance of your role in a personal investment program
Use various sources of financial information that can reduce risks and increase investment returns

3. 5 Important ?’s of Investing Fundamentals
How does money grow?
Why should I invest?
When should I invest?
What are the risks to investing?
What are the ways that I can invest my money?

4. Why establish an investment program….
Make your money work for you!
Establish an investment program by establishing investment goals that are specific and measurable.
Take into consideration:
Length of goal
Personal conditions
Economic circumstance
Sacrifice
Perform a financial checkup
Budget
Cash Flow
Net Worth
(Refer to Chapter 3)

5. Cost of Waiting One Year

6. Preparing for an Investment Program
Objective 1: Describe why you should establish an investment program
ESTABLISHING INVESTMENT GOALS
Financial goals should be specific and measurable. To develop your goals ask yourself. . .
What will you use the money for?
How much will you need for your goals?
How will you obtain the money?
How long will it take you to obtain the money?
How much risk are you willing to assume in an investment program? 6

7. Preparing for an Investment Program (continued)
What possible economic or personal conditions could alter your investment goals?
Given your economic circumstances, are your investment goals reasonable?
Are you willing to make the sacrifices necessary to meet your investment goals?
What will the consequences be if you don’t reach your investment goals? 7

8. Preparing for an Investment Program (continued)
PERFORMING A FINANCIAL CHECKUP
Work to balance your budget
Do you regularly spend more than you make
Pay off high interest credit card debt first
Start an emergency fund you can access quickly
Three to nine months of living expenses
Have access to other sources of cash for emergencies
Line of credit is a short-term loan approved before the money is needed
Cash advance on your credit card 8

9. Preparing for an Investment Program (continued)
GETTING THE MONEY NEEDED TO START AN INVESTMENT PROGRAM
How badly do you want to achieve your investment goals?
Are you willing to sacrifice some purchases to provide financing for your investments?
What do you value?
Participate in elective savings programs
Payroll deduction or electronic transfer
Make extra effort to save one or two months each year
Take advantage of gifts, inheritances, and windfalls 9

10. Obtaining Money to Establish an Investment Program

11. Factors Affecting the Choice of Investments
Objective 2: Assess how safety, risk, income, growth, and liquidity affect your investment decisions
Safety and risk
Safety in any investment means minimal risk of loss
Risk means a measure of uncertainty about the outcome
Investments range from very safe to very risky
The potential return on any investment should be directly related to the risk the investor assumes
Speculative investments are high risk
The Risk-Return Trade-Off
Diversification - Investing in a variety of securities
Complete –Risk Tolerance Quiz (Text Page 434) 11

12. Factors Affecting the Choice of Investments (continued)
COMPONENTS OF THE RISK FACTOR
Inflation risk - during periods of high inflation your investment return may not keep pace with the inflation rate
Interest rate risk - you may invest in a bond at a 6%, rates later go up to 8%; your bond price falls
Business failure risk - bad management or products affect stocks and corporate bonds and mutual funds that invest in stock
Market risk - prices fluctuate because of behaviors of investors
Global investment risk - changes in currency affect the return on your investment 12

13. Factors Affecting the Choice of Investments (continued)
INVESTMENT INCOME
Safest investments – predictable income
Savings accounts and certificates of deposit
U.S. savings bonds
United States treasury bills
Higher potential income investments include…
Municipal bonds
Corporate bonds
Preferred stocks and income common stocks
Income mutual funds
Real estate rental property 13

14. Factors Affecting the Choice of Investments (continued)
INVESTMENT GROWTH
Growth means investment will increase in value
Common stock
Growth companies pay little or no dividends, but reinvest in the company
Mutual funds, government and corporate bonds, and real estate offer growth potential
Gemstones and collectibles - more speculative
INVESTMENT LIQUIDITY
Ability to buy or sell an investment quickly without substantially affecting the investment’s value; e.g. Real estate is not a very liquid investment 14

15. Asset Allocation and Investment Alternatives
Objective 3: Explain how asset allocation and different investment alternatives affect your investment plan
Stock or equity financing
Equity capital is provided by stockholders who buy shares of a company’s stock.
Stockholders are owners and share in the success of the company.
A corporation is not required to repay the money obtained from the sale of stock.
The corporation is under no legal obligation to pay dividends to stockholders: they may instead retain all or part of earnings. 15

16. Asset Allocation and Investment Alternatives (continued)
The process of placing your assets among several types of investments which lessens your investment risk
Time Factor
The longer that you are invested the better your returns
Your Age
The type and style of your investments should change with your age 16

17. Asset Allocation and Investment Alternatives (continued)
CORPORATE AND GOVERNMENT BONDS
A bond is a loan to a corporation, the federal government, or a municipality
Bondholders receive periodic interest payments, and the principal is repaid at maturity (1-30 years)
Bondholders can keep the bond until maturity or sell it to another investor before maturity 17

18. Asset Allocation and Investment Alternatives (continued)
MUTUAL FUNDS
Investors’ money is pooled and invested by a professional fund manager
You buy shares in the fund
Provides diversification to reduce risk
Funds range from conservative to extremely speculative
Match your needs with a fund’s objective 18

19. Asset Allocation and Investment Alternatives (continued)
REAL ESTATE
The goal of a real estate investment is to buy a property and sell it at a profit. Nationally, 3% appreciation in price a year is average.
Location, location, location is important.
Before you buy real estate...
Is the property priced competitively?
What type, if any, of financing is available?
How much are the taxes?
What is the condition of the buildings and houses in the immediate area?
Why are the present owners selling?
Could the property decrease in value? 19

20. Asset Allocation and Investment Alternatives (continued)
OTHER SPECULATIVE INVESTMENTS
Speculative investments
A speculative investment is a high-risk investment made in the hope of earning a relatively large profit in a short time Typical speculative investments include:
Antiques and collectibles
Call and put options
Derivatives
Commodities
Coins and stamps
Precious metals and gemstones 20

21. A Personal Plan for Investing
Establish realistic goals
Determine the amount of money needed to meet your goals
Specify the amount of money available to fund your investments
List different investments you want to evaluate
Evaluate risk and potential return for each
Reduce possible investments to a reasonable number
Choose at least two different investments
Continue to evaluate your investment program 21

22. Factors that Reduce Investment Risk
Objective 4: Recognize the importance of your role in a personal investment program
YOUR ROLE IN THE INVESTMENT PROCESS
Evaluate potential investments
Seek the assistance of a financial planner
Monitor the value of your investments
Keep accurate and current records
Consider the tax consequences of selling your investments 22

23. Factors Affecting the Choice of Investments
Investopedia.com video
Investment Pyramid (Page 439)

24. Factors Affecting the Choice of Investments
Factors to Be Evaluated - Page 443

25. Sources of Investment Information
Objective 5: Use the various sources of financial information that can reduce risks and increase the investment returns
The Internet
A wealth of investment information is available
View sites such as and
Newspapers and news programs
Business periodicals such as Smart Money and government publications
Corporate Reports
Investor services and newsletters, such as ValueLine or Morningstar and financial calculators 25

26. Pennies Make Dollars PAY Yourself 1st
Enforce the 80 – 20 plan of savings
Take into consideration making a sacrifice today for wealth tomorrow
The Earl Crawly Story
Start Early – START NOW!
Financial impact of giving up one soft drink daily

27. Calculate the Rate of Return
The total income you receive on an investment over a specific period of time divided by the original amount.
Steps:
Subtract the investment’s initial value from the investment’s value at the end of the year.
Add annual income to the amount calculated in Step 1.
Divide the total dollar amount of return calculated in Step 2 by the original investment.

28. Example Rate of Return Page 432
Assume that at the beginning of the year, you purchased an investment for $3,000 that pays you $50 annual income. Also assume the investment’s value has increased to $3,275 by the end of the year.
1. Subtract the investment’s initial value from the investment’s value at the end of the year.
$3,275 - $3,000= $275
2. Add annual income to the amount calculated in Step 1.
$ = $325
3. Divide the total dollar amount of return calculated in Step 2 by the original investment.
$325/$3,000=10.8%
Your Rate of Return is: a Positive 10.8%