1. Product Numbering Where are we heading?

2. We know what we want Discovery, access and distribution Multimedia formats Digital Rights Management

3. We are not sure how

4. Many Agencies to deal with ISBNBOOKSD W THORPE ISSNSERIALSNAT LIB AUS ISMNSHEET MUSICNAT LIB AUS ISRCSOUND RECORDINGARIA ISANMOVING IMAGES A/VN/A ISWCIP OF A WORKN/A DOIELECTRONIC FILEN/A ABIPAUST BOOKS IN PR’D W THORPE BFBOOKFINDJAMES B CIPCAT-IN-PUB DATANAT LIB AUS

5. Common data for all Author name Title Publisher name & imprint Number (ISWC/DOI/ISBN) Page extent Format(s) Copyright ownership

6. ? Product Identification Network Alliance ? AGENTS FOR ISWC / DOI NAT LIB – ISSN / ISMN / CIP / PAN PINA - Web front end Bookdata - Bookfind ARIA - ISRCTHORPE – ISBN & ABIP ISAN AGENT Creators Writers, musicians, artists, film-makers, designers, actors, photographers Producers Publishers, printers, film producers, agents, copyright agents, studios Distributors Wholesalers, bookshops, libraries, video stores, other retailers, cinemas, etailers

7. PINA – topic for debate Discovery, access and distribution –Through one-stop access to all numbering standards and systems and registries Multimedia formats –An integrated resource Digital Rights Management –Within a framework the industry can relate to

8. New Heights? Could a coordinated product numbering approach promote: Interoperability? Content aggregating services? Improved industry stat’s? Greater industry efficiencies for exporting?