1. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 1

2. 2 Teljesen integrált informatika: alkalmazások, felhő, közösségi- és mobil megoldások együttműködése

3. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Insert Information Protection Policy Classification from Slide 13 3 Agenda  Integration Complexity and How We Got There  Five Strategies to Simplify Integration  Oracle’s Integration & BPM Products – Oracle SOA – Oracle BPM – Oracle Data Integration – Oracle Cloud  Next Steps

4. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 4 COMPLEXITY How we got there

5. 5Copyright © 2012, Oracle and/or its affiliates. All rights reserved. In the Beginning… Less data, fewer applications Manageable point-to-point integration

6. 6Copyright © 2012, Oracle and/or its affiliates. All rights reserved. As Time Progressed… More data, more applications

7. 7Copyright © 2012, Oracle and/or its affiliates. All rights reserved. As Time Progressed… More data, more applications Point-to-point integration everywhere

8. 8Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Increased Demand for Connectivity MOBILE

9. 9Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Increased Demand for Connectivity DEVICES MOBILE

10. 10Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Evolution to Hybrid Cloud Deployment PUBLIC CLOUDS PRIVATE CLOUDS

11. 11Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Point-to-Point Integration Headache PUBLIC CLOUDS PRIVATE CLOUDS

12. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 12 FIVE STRATEGIES TO SIMPLIFY INTEGRATION 1. Assess your Integration Landscape 2. Migrate to Shared Services 3. Consolidate your Data 4. Centralize Customization 5. Secure your Cloud Integration

13. 13Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Strategy #1: Assess Your Integration Landscape Get “Visual” Executive Buy-in Option 1: ROI Spreadsheet Option 2: “Bird-nest” Diagram Recommendation: Spreadsheet may be necessary but the diagram is the “tipping point”

14. 14Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Get best-practices recommendations Learn if you lead or lag your competitors Minimize internal politics with 3 rd -party analysis Ensure agreement on goals prior to project launch Strategy #1: Assess Your Integration Landscape Utilize Best Practice Techniques

15. 15Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Strategy #1: Assess Your Integration Landscape Deploy to the Hybrid Cloud Availability Latency Throughput Concurrent sessions 500ms 1/sec> 99.9% 99.99% 99.999% 10/sec> 100/sec> 1 sec Transaction duration se c hour day Public Cloud >1000/sec 150ms 5ms On-premise 1000 100 10 Actual Oracle Customer Cloud/On-premise Strategy Migrate to a hybrid on- premise/cloud based on mix of business/IT requirements

16. 16Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Strategy #2 – Migrate to Shared Services PUBLIC CLOUDS PRIVATE CLOUDS

17. 17Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Strategy #3 – Consolidate your Data PUBLIC CLOUDS PRIVATE CLOUDS

18. 18Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Strategy #4: Centralize Customization PUBLIC CLOUDS PRIVATE CLOUDS = Customized using application embedded tools = Customized using cloud-provider tools Challenge: How to simplify existing disparate customization? LEGEND:

19. 19Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Strategy #4: Centralize Customization PUBLIC CLOUDS PRIVAT E CLOUDS Graphical Configuration-based Customization Migrate customization to a centralized Shared Services Infrastructure

20. 20Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Strategy #5: Cloud Integration Security PUBLIC CLOUDS XML Attack

21. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 21 Oracle SOA

22. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 22 Oracle SOA Suite Business Activity MonitoringEvent Processing BPEL Process Manager Analytics Orchestration Service Bus Business Rules Business to Business EDI Apps MainframeDB On-premise XML Industry Platform Services Cloud Apps Service Virtualization & Mediation Connectivity Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 22

23. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 23 Oracle SOA Suite & Governance Management & Security Enterprise Manager Enterprise Gateway Enterprise Repository Service Registry Business Activity MonitoringEvent Processing BPEL Process Manager Analytics Orchestration Service Virtualization & Mediation Service Bus Business Rules Business to Business EDI Apps MainframeDB On-premise XML Industry Platform Services Cloud Apps Connectivity Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 23

24. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 24 FASTER TO DESIGN EASIER TO CHANGE Difficult to maintain Insufficient error handling Visual composition creates maintainable integrations Expose business variables as easily modifiable rules Traditional Approach Manual Coding Transform BPEL Orchestration Business Rules B2B Composite Editor Design – Unified Across all Components

25. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 25 Native Application Adapters © 2012 Oracle Corporation25 Select Adapter Select Function Integrate Function into Composite Editor Built by E-Business Suite developers for Oracle SOA Suite

26. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 26 Jumpstart with Pre-built Integrations Custom, legacy, others, … Packaged Integration Accelerators For Specific Applications & Processes (PIPs and Direct Integrations) Pre-built Integrations Foundation Pack Reference Process Models Common Objects & Standard Shared Services SOA/BPM Framework & Methodology Developer Utilities

27. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 27 Easier to Change - Business Rules © 2012 Oracle Corporation27 Commit/rollback Activation/effective dates Provides business direct access to business variables

28. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 28 Easier to Change – Service Virtualization Replaces direct coupling -Easily swap out applications and services Automated Service Pooling -Ensures high availability when application instance goes down Cache service results -Reduce demand on applications by storing static service results Worklist Portal Online Mobile MAINFRAME Oracle Service Bus

29. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 29 BPEL Human Workflow Routing Business Rules External Service Drill-down into components Visibility - End-to-End Instance Tracking

30. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 30 Oracle BPM

31. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 31 Oracle BPM Suite and Oracle SOA Suite Business Activity MonitoringEvent Processing Analytics Service Bus Business to Business EDI Apps MainframeDB On-premise XML Industry Platform Services Cloud Apps Service Virtualization & Mediation Connectivity Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 31 Execution Business Rules Process Space Workspace Social Process Execution Process Composer Design BPM Studio Business Process Management

32. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 32 Unified Design Enables Process Improvement Simulation & Analysis Integrate & Deploy Collaborative Task Management Monitor and Measure Social Modeling

33. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 33 Business IT Collaboration for Process Design Single Model From Modeling to Execution  Social, collaborative design  Simulation capabilities  Reuse process components  Import/ Export process models  Comprehensive IDE for developers  Single BPMN 2.0 model

34. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 34 Create Rich Process Based Applications  In built form designer  Drag-n-drop controls, easy configuration  Easy to integrate  Data controls and web services  Data visualization for rich interfaces  Mobile ADF for mobile apps

35. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 35 Collaborative, Social & Personalized Workspace  Easy to collaborate  Business users can edit page to add/remove components  Efficient task management  Process traceability  Integrated with content management

36. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 36 Comprehensive Business Activity Monitoring  End-to-end monitoring across multiple systems, even outside BPM  Aggregating and correlating events from heterogeneous sources  Real time monitoring  Rich dashboarding capability

37. 37Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Simple, Unified Platform for All Process Types Integrated processing for people, systems, docs… Human Document Decision System

38. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 38 Oracle Data Integration

39. Oracle SOA Suite and Data Integration Business Activity MonitoringEvent Processing BPEL Process Manager Analytics Orchestration Service Bus Business Rules Business to Business EDI Apps MainframeDB On-premise XML Industry Platform Services Cloud Apps Service Virtualization & Mediation Connectivity Data Integration Extract, Transform, & Load Enterprise Data Quality Real-time Replication Data Services Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 39

40. Oracle Data Integrator Bulk Data Processing and Big Data Transformation Any Data Warehouse Any Planning System Optimized E-LT Architecture Declarative design for Lower TCO Extensible Knowledge Modules for enriching functionality (i.e. big data transformation) Relational and Non-Relational Application Sources Legacy Sources Oracle Data Integrator CEP, Data Services

41. Oracle GoldenGate Real-time Data Integration for Big Data Zero Downtime Upgrade Migration CEP Integration, Real-time Events Data Synchronization across the Enterprise Real-time BI/Data Warehousing, MDM Highly Available, Disaster Recovery Relational Sources Application Sources Legacy Sources Log-based change data capture, distribution, transformation, and delivery Bidirectional replication Reliable data delivery, transaction integrity Oracle GoldenGate

42. Oracle Enterprise Data Quality Data Quality for Big Data Application Sources Legacy Sources Complete and best-of-breed approach for both customer and product data Unifies business-oriented interfaces for ease-of-use, lower TCO Reduces risk, high match rates with low false positives Cleansing, Match, Merge, Standardization Data Preparation, Case Management Governance, Profiling, Auditing Oracle Enterprise Data Quality Relational Sources

43. Oracle Data Integration Complete Offering for Enterprise Data Integration Relational and Non-Relational Application Sources Legacy Sources Complete and best-of-breed approach to address enterprise integration Maximum performance with lower cost of ownership, ease of use, and reliability. Certified for leading technologies to deliver fast time to value Oracle customers report: 80% lower TCO Five times higher performance 70% reduction in development costs Oracle Enterprise Data Quality Oracle Data Integrator Oracle GoldenGate

44. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 44 Oracle Cloud

45. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 45

46. Platform Services Complete, Standards-Based, Enterprise-Grade Database Services Developer Services Java Services Web Services Documents Services Analytics Services Mobile Services Sites Services Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 46

47. 47Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Benefits – Oracle Integration & BPM Foundation for Cloud & Mobile to enable hybrid cloud/on-premise deployment flexibility and rapid reuse into new channels Improved agility by transforming complex integration into reusable shared services and continuous process improvement Faster time to market through a unified solution for design and management across hybrid cloud/on-premise deployments

48. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 48 NEXT STEPS

49. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 49 Hear from Oracle Integration & BPM Customers: medianetwork.oracle.com

50. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 50 Take SOA & BPM Assessment www.oracle.com/soa www.oracle.com/bpm www.oracle.com/soawww.oracle.com/bpm Rapid Self-Assessment Deep-dive Assessment

51. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 51 Twitter twitter.com/OracleSOA Facebook facebook.com/OracleSOA LinkedIn Oracle SOA Oracle SOA blog blogs.oracle.com/SOA Oracle SOA Web site oracle.com/SOA Twitter twitter.com/OracleDI Facebook facebook.com/OracleDataIntegra tion LinkedIn Oracle Data Integration Oracle SOA blog blogs.oracle.com/dataintegration Oracle Data Integration Web site oracle.com/goto/dataintegration SOA Data Integration Get Engaged – Oracle Social Media Twitter twitter.com/OracleBPM Facebook facebook.com/OracleBPM LinkedIn Oracle BPM Oracle BPM blog blogs.oracle.com/BPM Oracle BPM Web site oracle.com/BPM BPM

52. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 52 Oracle University: education.oracle.com

53. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 53

54. Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 54 Visibility – BPEL into BAM Unified into BPEL process manager -Select what to monitor directly from design Key Performance Indicators (KPIs) -Default dashboards or -Custom metrics based on monitored objects