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Great Campaign Slogans My candidate is the best !! In advertising, it is a well known fact that a 30-second span of time is the average attention of most.

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Presentation on theme: "Great Campaign Slogans My candidate is the best !! In advertising, it is a well known fact that a 30-second span of time is the average attention of most."— Presentation transcript:

1 Great Campaign Slogans My candidate is the best !! In advertising, it is a well known fact that a 30-second span of time is the average attention of most avid readers. What words catch the eye? How are they used to draw attention? How long did it take to impel the reader to read on? If these questions can be easily answered, the question of why a campaign slogan is so important is answered.

2 Campaign Slogans Tips of the trade. A slogan is a powerful tool in any campaign, and plays a very important role in deciding the outcome of an impending election. Choosing catchy campaign slogans becomes all the more important at the beginning of your movement, if you want people to know what you're about, and what you stand for – plus, something that catches the eye, or stays lodged in the mind is bound to ensure visibility and recall, both of extreme importance in any promotional endeavor. Use humor Use alliteration ex: Kennedy Can!! Keep it short

3 Your assignment My candidate is the best !! You have just been hired to create a campaign slogan and poster for the next Calgary major or Alderman. Using Word publication, you will create a poster : 1.You need to insert a photograh either of the candidate or symbol 2.You need to create the campaign slogan 3.You need to incorporate either the politician promise or ideas.

4 What makes a good campaign slogan? Golden rules: o It should be short and to the point o Content should be of proper words and vocabulary o Easy to read catchy slogan o Must convey the message such that it is easy to remember. o Must have relevant content

5 Here are examples. Can you guess their slogan? Pictures are worth a thousand words. Let your fingers do the walking. It keeps going and going… Just Do It!

6 Here are some classic publicity slogans

7 Provincial slogans

8 Political campaign slogans

9 A very famous political slogan Can you guess????

10

11 Here are publicity slogans campain slogan Pictures are worth a thousand words. Click here to add text. Click here to add text. Click here to add text. Click here to add text. Click here to add text. Click here to add text.


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