13 Grids are the underlying structure of any document.
14 A grid system helps designers organize information into a coherent pattern.
15 The Purpose of a grid:The grid helps arranging text, photographs and diagrams in conformity with objective and functional criteriaOrder lends credibility and induces confidenceInformation presented clear and logically will be read more quickly and better understood/retained
16 Perhaps the most common reason to develop a grid is a necessity for a reusable system for multi-page and/or multi-issue publications.
17 A designer’s task is to provide ways into and out of the sea of words by breaking up text into smaller segments and offering alternate routes through the mass of information.Typography helps readers navigate through the flow of content.