Presentation on theme: "Elements and Principles of Design Introduction"— Presentation transcript:
1 Elements and Principles of Design Introduction The Elements of design can be thought of as the things that make up a painting, drawing, photograph, etc. Most artwork has most if not all of the elements. (Line, Shape, Form Color, Texture, Value, Space)The Principles of design can be thought of as what we do to the elements. How we use the Principles determines how successful we are in creating a work of art. (Balance, Contrast, Emphasis, Movement, Pattern, Rhythm, Unity)
7 FormFORM: Forms are objects that have three dimensions: length, width, and depth. Artists use various methods to move from 2-D objects to the appearance of 3-D ones.
8 ColorCOLOR: Is possibly the most expressive element of art, but the most difficult to describe. Colors appeal directly to our emotions and can stand for ideas and feelings.
9 ValueVALUE: The term value refers to relative lightness or darkness, whether in color or in black and white.
10 TextureTEXTURE: Texture refers to the way things feel or how they look as if they would feel if you could touch the surface.
11 SpaceSPACE: On a flat surface, artists can employ various means to imply the illusion of three-dimensional space, such as modeling to show volume, objects diminishing in size as they move to the background, overlapping, showing more detail and brighter colors in the foreground with duller colors and less detail in the distance.
12 BalanceBALANCE OR SYMMETRY: Balance is the principle of design concerned with equalizing visual forces, or elements, in a work of art. Visual balance causes you to feel that the elements have been arranged appropriately.
13 ContrastOne way to create a focal point or area of emphasis is to create contrast. You can achieve emphasis by introducing something that’s different - something that will create contrast or interrupt a rhythm.
14 EmphasisEMPHASIS: This principle makes one part of a work dominant over the other parts. An artist uses emphasis to focus the viewer's attention on the most important areas of a work of art.
15 MovementMovement is created through line flow, shape, etc. and directs the viewers eye through the image.
16 Pattern Pattern adds interest to shapes and images through the use of repetition and rhythm.
17 RhythmRHYTHM AND MOVEMENT: The term rhythm as a principle of design indicates the repetition of visual elements, such as shapes, lines, or spaces. Visual rhythm creates the sensation of movement as the viewer's eyes follow the "beats" through a work of art.
18 UnityUNITY: Unity allows the viewer to see a complex combination as a complete whole. If all of the parts are joined together in such a way that they appear to belong to a whole, the work of art will be unified.