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Business Driven Technology Unit 4 Building Innovation Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without.

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Presentation on theme: "Business Driven Technology Unit 4 Building Innovation Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without."— Presentation transcript:

1 Business Driven Technology Unit 4 Building Innovation Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

2 14-2 Unit Four O Chapter Thirteen - Creating Innovative Organization O Chapter Fourteen - EBusiness O Chapter Fifteen - Creating Collaborative Partnerships O Chapter Sixteen - Integrating Wireless Technology in Business

3 Chapter 14 Ebusiness 14-3

4 14-4 LEARNING OUTCOMES 1. Compare the four categories of ebusiness models 2. Describe the six ebusiness tools for connecting and communicating 3. Identify the four challenges associated with ebusiness

5 14-5 EBUSINESS MODELS O Ebusiness model – A plan that details how a company creates, delivers, and generates revenues on the internet

6 14-6 EBUSINESS MODELS

7 14-7 Business-to-Consumer (B2C) Common B2C Ebusiness Models

8 14-8 Ebusiness Forms and Revenue- Generating Strategies O Common ebusiness forms O Content providers O Informediaries O Online marketplaces O Portals O Service providers O Transaction brokers

9 14-9 Ebusiness Forms and Revenue- Generating Strategies O Ebusiness revenue models O Advertising fees O License fees O Subscription fees O Transaction fees O Value-added service fees

10 14-10 EBUSINESS TOOLS FOR CONNECTING AND COMMUNICATING

11 14-11 EBUSINESS TOOLS FOR CONNECTING AND COMMUNICATING O O Instant messaging O Podcasting O Videoconferencing O Web conferencing O Content management system O Taxonomy O Information architecture

12 14-12 THE CHALLENGES OF EBUSINESS

13 14-13 LEARNING OUTCOME REVIEW O Now that you have finished the chapter please review the learning outcomes in your text


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