1. page 1 Traditional and Emerging Network Opportunities Model SPE Strength Examples Expansion Priority ContentAggregationDeliveryPlayback Int’l cable networks AXN, SET IndiaHigh Aggregated Studio Content NetworkCableTV / STB Online svc. for user-gen GrouperHigh User GenOnline SvcBroadbandPC On-demand cable channels FearnetHigh Sony Sony and Comcast CableTV / STB User gen based cable network Current TVMedium High Quality User Gen NetworkCableTV / STB Owned online svc. for studio content iTunes, Amazon, Guba High Aggregated Studio Content Online SvcBroadbandPC Online svc for premium user gen (prosumer) The Backlot, Dovetail, FleaPit High High Quality User Gen SonyBroadbandPC

2. page 2 Traditional and Emerging Network Opportunities Model SPE Strength Examples Expansion Priority ContentAggregationDeliveryPlayback Digital over- the-air to STB Moviebeam, USDTV Low Aggregated Studio Content H/W Mftr & Svc. Operator Over-the-airTV / STB Domestic cable networks MTV, ESPNLow Aggregated Studio Content NetworkCableTV / STB IP to STBAkimbo; Narrowstep Low Aggregated Studio Content H/W Mftr & Svc. Operator BroadbandTV / STB IP direct to TVSEL “Jupiter” Project Medium Studio and User Gen SonyBroadbandTV Online svc. for programmed TV Broadband channels Medium Sony TVSonyBroadbandPC

3. page 3 Network Opportunity Categorization Aggregated Studio Content User Generated Sony Pictures Cable to TVDigital to TVBroadband to PC Domestic and int’l cable networks Online service for user generated (e.g., Grouper) Online service for high quality user gen content (e.g., The Backlot) On-demand channels (e.g., Fearnet) Owned online svc. for studio content (like iTunes) User generated cable network (e.g., Current TV) Online service for SPT content (e.g., Broadband Channels) Dedicated SPE channel on SEL “Jupiter” TVs Grouper as a channel on SEL “Jupiter” TVs Multi-studio services on SEL “Jupiter” TVs IP to STB (e.g., Akimbo) Over-the-air to STB (e.g., Moviebeam)