1. Business Intelligence Empirical Studies On Top 50 Finnish Companies By Mika Hannula and Virpi Pirttimaki Journal of American Academy of Business Mar03

2. Vishal Desai Student Ms Software Engineering First Semester vishal@ut.ee

3. Yes! You guessed right. This is Helsinki.

5. Aim of the Study To Find out what Business Intelligence represents for Finnish firms. Paper was published in 2003.

6. Author’s understanding of BI -Systematic process. -Acquire information -Analyse information -Make decisions

7. Challenges for BI -Rapidly changing environment -Loads of Information due to technological advancements -Cost of BI operations

8. Solution -Up-to-date information. -Info -> Knowledge -> Decision -Managerial input

9. Objectives of the Study To examine -The Initiation and Organisation of BI -Future prospects -Benefits obtained from the Activities.

10. Medium BI officials of 46 companies were interviewed via Telephone. BI officials of 46 companies were interviewed via Telephone.

11. Participation - Cover letters and Questionnaires were mailed. - 46 / 50 companies invited, listed in the magazine Talouselm, agreed to be interviewed. - 46 / 50 companies invited, listed in the magazine Talouselämä, agreed to be interviewed.

12. Results

13. Usage since

14. Reason to start use

15. Benefits

16. Popular topics for Info

17. Important sources of Information

18. Users of BI

19. Change in Investment on BI

20. Targets for development

21. Technology and BI -Only 25% companies believe BI as a technology -These companies believe that technology makes BI process easier. -They believe that use of technology will increase in the coming years.

22. Conclusion -BI has already penetrated the Finnish corporate -Enhanced information is the major reason for use of BI - BI processes are costly and time consuming but the firms care more for Data acquisition and analysis.

23. Optimistic or Pragmatic ? But definitely not Negative -92% of the officials invited participated. -Wide range of benefits claimed. -No negative feedback. -Very positive feedbacks from all around.

24. What does it indicate? The companies that use BI have all gained from its use. The gains differ but so do the requirements.

25. My Evaluation Medium : Very good Choice of Participants: Fair Choice of companies : Good

26. Thank you